Award-winning Case Study For Rich Brian By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Rich Brian”, or large enterprises, they have established a Facebook page for advertising and promotion. “Rich Brian” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Rich Brian” through the method of adspy!

Rich Brian Facebook ad Introduction by ad spy method

“Rich Brian” introduction:Rich Chigga

“Rich Brian” Facebook ads last run:2020-02-17 08:32:35

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Rich Brian” ads data to help “Rich Brian” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Rich Brian”. In this report, we analyze in detail the best ad cases of “Rich Brian”.

Rich Brian Top3 Ads Case Study:

Advertisers Rich Brian Rich Brian Rich Brian
Ad title Drive Safe Zdjęcia z posta użytkownika Rich Brian Rich Brian - Yellow ft. Bekon (Official Video)
Ad text Colors performance version of Drive Safe out now ❤️👀 Hear me trying 2 sing! “The Sailor” tracklist. July 26. I put everything into this album and I’m so excited for you guy... "YELLOW" music video out now. This is from my soul. Directed by Dave Meyers.
Ad format Video Image Image
Categories other other other
Duration 5 days 1 days 1 days
Like 15275 11199 13744

Rich Brian Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Rich Brian” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Rich Brian” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Rich Brian” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Drive Safe Zdjęcia z posta użytkownika Rich Brian Rich Brian - Yellow ft. Bekon (Official Video)
Ad text  Colors performance version of Drive Safe out now ❤️👀 Hear me trying 2 sing!  “The Sailor” tracklist. July 26. I put everything into this album and I’m so excited for you guy...  "YELLOW" music video out now. This is from my soul. Directed by Dave Meyers.
Ad type  other  other  other
Ad word count 75  164  78

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Rich Brian”, the text type used is other to obtain the best ad performance. “Rich Brian” can use this copy style more. On the other hand, “Rich Brian” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Rich Brian” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Rich Brian” are:LISTEN_NOW,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LISTEN_NOW” help “Rich Brian” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Rich Brian” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Rich Brian” top 3 ads schedules are: 5 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Rich Brian”‘s top 1 ad duration is 5 days. Every advertisement has a life cycle.
“Rich Brian” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Rich Brian” ad case study report

If you want to check the best ad case study of other advertisers related to “Rich Brian”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Rich Brian”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.