Award-winning Case Study For Reuters Plus By Adspy - BigSpy


Facebook is the world's largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it's individual users, small and medium enterprises like "Reuters Plus", or large enterprises, they have established a Facebook page for advertising and promotion. "Reuters Plus" chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on "Reuters Plus" through the method of adspy!You can check for more information on our website how much tiktok ads cost.

Reuters Plus Facebook ad Introduction by ad spy method

"Reuters Plus" introduction:Reuters Content Solutions is a custom content studio that capitalizes on Reuters expertise to deliver the highest quality content to brands and agencies.

"Reuters Plus" Facebook ads last run:2020-02-17 06:00:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.You can check for more information on tiktok ad finder.

BigSpy tracks and analyzes "Reuters Plus" ads data to help "Reuters Plus" find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. Get more advertising tips: "How To Use Facebook Ad Create A Survey" "Social Ad Scout vs BigSpy".

Now BigSpy generates an ad report for "Reuters Plus". In this report, we analyze in detail the best ad cases of "Reuters Plus".

Reuters Plus Top3 Ads Case Study:

Advertisers Reuters Plus Reuters Plus Reuters Plus
Ad title Biometric Banking App Biometric Banking App The Agricultural Revolution
Ad text Discover how banks can combine mobile technology and security to enhance customers' user experien... Financial institutions engaging biometric technology effectively are paving the way for a digital... Discover how smart farming practices are accelerating innovation in agriculture
Ad format Video Video Image
Categories other other other
Duration 32 days 33 days 83 days
Like 584 1578 4299

Reuters Plus Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by "Reuters Plus" top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

"Reuters Plus" likes to use Video ads as material. In fact, Facebook's creatives determine the user's first sense. "Reuters Plus" perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry's latest ads and competitors' ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Biometric Banking App Biometric Banking App The Agricultural Revolution
Ad text  Discover how banks can combine mobile technology and security to enhance customers' user experien...  Financial institutions engaging biometric technology effectively are paving the way for a digital...  Discover how smart farming practices are accelerating innovation in agriculture
Ad type  other  other  other
Ad word count 185  190  79

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of "Reuters Plus", the text type used is other to obtain the best ad performance. "Reuters Plus" can use this copy style more. On the other hand, "Reuters Plus" mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user's psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, "Reuters Plus" can learn competitors how to write a good ad copy. If you are interested in cross-border e-commerce or advertising optimization, you can also check ecomprofithub alternative.

3. Type of CTA case study:

The types of CTA used by "Reuters Plus" are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help "Reuters Plus" gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the "Reuters Plus" test. If you are interested in cross-border e-commerce or advertising optimization, you can also check top selling shopify stores.

4. Ad schedule case study:

When doing Facebook ad marketing, "Reuters Plus" top 3 ads schedules are: 32 days,33 days, and 83 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the "Reuters Plus"'s top 1 ad duration is 32 days. Every advertisement has a life cycle.
"Reuters Plus" should put ads in the best time period, so that ads get the most value in a limited time. I think you might also be interested in these contents “how to start a dropshipping business in south africa“ ”how to make money on shopify“.

Related "Reuters Plus" ad case study report

If you want to check the best ad case study of other advertisers related to "Reuters Plus", you can click the name below to view the related report.

Finally, the above is the ad spy and case study for "Reuters Plus". The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.