Award-winning Case Study For Resort Races Collection By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Resort Races Collection”, or large enterprises, they have established a Facebook page for advertising and promotion. “Resort Races Collection” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Resort Races Collection” through the method of adspy!

Resort Races Collection Facebook ad Introduction by ad spy method

“Resort Races Collection” introduction:Incredible experiences. Incredible locations. Incredible value. The Resort Races Collection™ is a meticulously curated collection of events host by the finest resort hotels in the world.

“Resort Races Collection” Facebook ads last run:2020-02-17 06:36:40

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Resort Races Collection” ads data to help “Resort Races Collection” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Resort Races Collection”. In this report, we analyze in detail the best ad cases of “Resort Races Collection”.

Resort Races Collection Top3 Ads Case Study:

Advertisers Resort Races Collection Resort Races Collection Resort Races Collection
Ad title Resort Races Collection Register Today! Resort Races Collection
Ad text Reserve your spot for an exclusive race weekend experience at America's Resort. Limited rooms and... Reserve your spot for the exclusive The Greenbrier Half Marathon luxury race 🥂 The race date is j... Race like no other and reserve a spot at the exclusive The Greenbrier Half Marathon, and experien...
Ad format Carousel Image Carousel
Categories Sports Event Sports Event Sports Event
Duration 13 days 13 days 1 days
Like 0 3 5

Resort Races Collection Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Resort Races Collection” top 3 ads are: Carousel,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Resort Races Collection” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Resort Races Collection” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Resort Races Collection Register Today! Resort Races Collection
Ad text  Reserve your spot for an exclusive race weekend experience at America's Resort. Limited rooms and...  Reserve your spot for the exclusive The Greenbrier Half Marathon luxury race 🥂 The race date is j...  Race like no other and reserve a spot at the exclusive The Greenbrier Half Marathon, and experien...
Ad type  other  other  other
Ad word count 156  195  370

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Resort Races Collection”, the text type used is other to obtain the best ad performance. “Resort Races Collection” can use this copy style more. On the other hand, “Resort Races Collection” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Resort Races Collection” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Resort Races Collection” are:LEARN_MORE,SIGN_UP,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Resort Races Collection” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Resort Races Collection” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Resort Races Collection” top 3 ads schedules are: 13 days,13 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Resort Races Collection”‘s top 1 ad duration is 13 days. Every advertisement has a life cycle.
“Resort Races Collection” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Resort Races Collection” ad case study report

If you want to check the best ad case study of other advertisers related to “Resort Races Collection”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Resort Races Collection”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.