Award-winning Case Study For Reggae Rotterdam Festival By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Reggae Rotterdam Festival”, or large enterprises, they have established a Facebook page for advertising and promotion. “Reggae Rotterdam Festival” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Reggae Rotterdam Festival” through the method of adspy!

Reggae Rotterdam Festival Facebook ad Introduction by ad spy method

“Reggae Rotterdam Festival” introduction:Reggae Rotterdam is het grootste open air reggae festival van Nederland. Zondag 28 juli 2019, Kralingsebos Rotterdam.

“Reggae Rotterdam Festival” Facebook ads last run:2020-02-25 08:30:12

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Reggae Rotterdam Festival” ads data to help “Reggae Rotterdam Festival” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Reggae Rotterdam Festival”. In this report, we analyze in detail the best ad cases of “Reggae Rotterdam Festival”.

Reggae Rotterdam Festival Top3 Ads Case Study:

Advertisers Reggae Rotterdam Festival Reggae Rotterdam Festival Reggae Rotterdam Festival
Ad title Reggae Rotterdam Festival Reggae By Night 2019 Reggae Rotterdam Festival
Ad text LINE UP ALERT!!! Here Comes Trouble...De eerste naam die we bekend maken voor het Reggae Rotterda... Yaman! Op veler verzoek is de leukste Reggae avond van NL terug! Reggae By Night. "Sun is shining, the weather is sweet" Wat een lekker weer! Niemand minder dan de Reggae roots h...
Ad format Image Image Image
Categories other other other
Duration 1 days 1 days 1 days
Like 902 137 601

Reggae Rotterdam Festival Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Reggae Rotterdam Festival” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Reggae Rotterdam Festival” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Reggae Rotterdam Festival” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Reggae Rotterdam Festival Reggae By Night 2019 Reggae Rotterdam Festival
Ad text  LINE UP ALERT!!! Here Comes Trouble...De eerste naam die we bekend maken voor het Reggae Rotterda...  Yaman! Op veler verzoek is de leukste Reggae avond van NL terug! Reggae By Night.  "Sun is shining, the weather is sweet" Wat een lekker weer! Niemand minder dan de Reggae roots h...
Ad type  other  other  other
Ad word count 526  82  379

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Reggae Rotterdam Festival”, the text type used is other to obtain the best ad performance. “Reggae Rotterdam Festival” can use this copy style more. On the other hand, “Reggae Rotterdam Festival” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Reggae Rotterdam Festival” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Reggae Rotterdam Festival” are:SHOP_NOW,BUY_TICKETS,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Reggae Rotterdam Festival” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Reggae Rotterdam Festival” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Reggae Rotterdam Festival” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Reggae Rotterdam Festival”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Reggae Rotterdam Festival” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Reggae Rotterdam Festival” ad case study report

If you want to check the best ad case study of other advertisers related to “Reggae Rotterdam Festival”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Reggae Rotterdam Festival”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.