Award-winning Case Study For Red Bull Games By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Red Bull Games”, or large enterprises, they have established a Facebook page for advertising and promotion. “Red Bull Games” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Red Bull Games” through the method of adspy!

Red Bull Games Facebook ad Introduction by ad spy method

“Red Bull Games” introduction:Explore the world of gaming, for more content check out:

“Red Bull Games” Facebook ads last run:2019-10-06 21:06:06

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Red Bull Games” ads data to help “Red Bull Games” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Red Bull Games”. In this report, we analyze in detail the best ad cases of “Red Bull Games”.

Red Bull Games Top3 Ads Case Study:

Advertisers Red Bull Games Red Bull Games Red Bull Games
Ad title UNFOLD: Watch now on Red Bull TV! League of Legends' 20 best snowball champions Here are 20 games coming in 2020 we need right now
Ad text Get an inside look at gaming's most prominent personalities and what keeps them going! Season 3 o... Play as these champions and you can climb the LoL ladder. Whatever console you’re playing on, there’s a mix of high-budget titles, remakes of stone-wa...
Ad format Video Image Image
Categories other other other
Duration 1 days 29 days 46 days
Like 0 44 349

Red Bull Games Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Red Bull Games” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Red Bull Games” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Red Bull Games” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title UNFOLD: Watch now on Red Bull TV! League of Legends' 20 best snowball champions Here are 20 games coming in 2020 we need right now
Ad text  Get an inside look at gaming's most prominent personalities and what keeps them going! Season 3 o...  Play as these champions and you can climb the LoL ladder.  Whatever console you’re playing on, there’s a mix of high-budget titles, remakes of stone-wa...
Ad type  other  other  other
Ad word count 153  57  194

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Red Bull Games”, the text type used is other to obtain the best ad performance. “Red Bull Games” can use this copy style more. On the other hand, “Red Bull Games” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Red Bull Games” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Red Bull Games” are:LEARN_MORE,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Red Bull Games” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Red Bull Games” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Red Bull Games” top 3 ads schedules are: 1 days,29 days, and 46 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Red Bull Games”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Red Bull Games” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Red Bull Games” ad case study report

If you want to check the best ad case study of other advertisers related to “Red Bull Games”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Red Bull Games”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.