Award-winning Case Study For Recetas Nestlé By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Recetas Nestlé”, or large enterprises, they have established a Facebook page for advertising and promotion. “Recetas Nestlé” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Recetas Nestlé” through the method of adspy!

Recetas Nestlé Facebook ad Introduction by ad spy method

“Recetas Nestlé” introduction:Aquí encontrarás las mejores recetas, platillos y consejos para tu cocina y consentir a tu familia.

“Recetas Nestlé” Facebook ads last run:2020-02-17 05:40:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Recetas Nestlé” ads data to help “Recetas Nestlé” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Recetas Nestlé”. In this report, we analyze in detail the best ad cases of “Recetas Nestlé”.

Recetas Nestlé Top3 Ads Case Study:

Advertisers Recetas Nestlé Recetas Nestlé Recetas Nestlé
Ad title Recetas Nestlé Recetas Nestlé Los #MomentosDulces de la vida saben mejor con #LaLechera Untable.
Ad text ¡Carnation® es el ingrediente especial de esa deliciosa agua de avena! ¿Ya la probaste? Da click ... ¡Carnation® es el ingrediente especial de esa deliciosa agua de avena! ¿Ya la probaste? La magia ... Los #MomentosDulces de película saben mejor con #LaLechera Untable.
Ad format Video Video Video
Categories other other other
Duration 4 days 1 days 4 days
Like 14769 15403 3012

Recetas Nestlé Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Recetas Nestlé” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Recetas Nestlé” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Recetas Nestlé” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Recetas Nestlé Recetas Nestlé Los #MomentosDulces de la vida saben mejor con #LaLechera Untable.
Ad text  ¡Carnation® es el ingrediente especial de esa deliciosa agua de avena! ¿Ya la probaste? Da click ...  ¡Carnation® es el ingrediente especial de esa deliciosa agua de avena! ¿Ya la probaste? La magia ...  Los #MomentosDulces de película saben mejor con #LaLechera Untable.
Ad type  other  other  other
Ad word count 181  136  67

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Recetas Nestlé”, the text type used is other to obtain the best ad performance. “Recetas Nestlé” can use this copy style more. On the other hand, “Recetas Nestlé” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Recetas Nestlé” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Recetas Nestlé” are:WATCH_MORE,WATCH_MORE,WATCH_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “WATCH_MORE” help “Recetas Nestlé” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Recetas Nestlé” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Recetas Nestlé” top 3 ads schedules are: 4 days,1 days, and 4 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Recetas Nestl锑s top 1 ad duration is 4 days. Every advertisement has a life cycle.
“Recetas Nestlé” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Recetas Nestlé” ad case study report

If you want to check the best ad case study of other advertisers related to “Recetas Nestlé”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Recetas Nestlé”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.