Award-winning Case Study For Real Active By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Real Active”, or large enterprises, they have established a Facebook page for advertising and promotion. “Real Active” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Real Active” through the method of adspy!

Real Active Facebook ad Introduction by ad spy method

“Real Active” introduction:Let's help create a happier and healthier world. We believe active accessories should be amazing quality, affordable and help support a worthy cause.

“Real Active” Facebook ads last run:2020-02-17 08:32:41

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Real Active” ads data to help “Real Active” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Real Active”. In this report, we analyze in detail the best ad cases of “Real Active”.

Real Active Top3 Ads Case Study:

Advertisers Real Active Real Active Real Active
Ad title Real Active Real Active Real Active
Ad text  20% OFF STORE-WIDE! Enter code ‘EASTERLOVE20’ at the check-out. Sale ends midnight Mon, but be ... Stay hydrated & sweat-free in style with Real Active drink bottles & gym towels! 10% of proceeds... 🥰 $10,000 sᴇʟғ ʟᴏᴠᴇ ɢɪᴠᴇᴀᴡᴀʏ 🥰 It’s time to pamper yourself! We’re so excited to partner with @th...
Ad format Image Carousel Carousel
Categories Product/Service Product/Service Product/Service
Duration 2 days 2 days 1 days
Like 7 12 0

Real Active Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Real Active” top 3 ads are: Image,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Real Active” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Real Active” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Real Active Real Active Real Active
Ad text   20% OFF STORE-WIDE! Enter code ‘EASTERLOVE20’ at the check-out. Sale ends midnight Mon, but be ...  Stay hydrated & sweat-free in style with Real Active drink bottles & gym towels! 10% of proceeds...  🥰 $10,000 sᴇʟғ ʟᴏᴠᴇ ɢɪᴠᴇᴀᴡᴀʏ 🥰 It’s time to pamper yourself! We’re so excited to partner with @th...
Ad type  other  other  other
Ad word count 123  139  1873

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Real Active”, the text type used is other to obtain the best ad performance. “Real Active” can use this copy style more. On the other hand, “Real Active” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Real Active” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Real Active” are:SHOP_NOW,SHOP_NOW,VIEW_INSTAGRAM_PROFILE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Real Active” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Real Active” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Real Active” top 3 ads schedules are: 2 days,2 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Real Active”‘s top 1 ad duration is 2 days. Every advertisement has a life cycle.
“Real Active” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Real Active” ad case study report

If you want to check the best ad case study of other advertisers related to “Real Active”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Real Active”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.