Award-winning Case Study For Reading Cinemas Townsville By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Reading Cinemas Townsville”, or large enterprises, they have established a Facebook page for advertising and promotion. “Reading Cinemas Townsville” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Reading Cinemas Townsville” through the method of adspy!

Reading Cinemas Townsville Facebook ad Introduction by ad spy method

“Reading Cinemas Townsville” introduction:For session times:

“Reading Cinemas Townsville” Facebook ads last run:2020-02-22 01:14:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Reading Cinemas Townsville” ads data to help “Reading Cinemas Townsville” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Reading Cinemas Townsville”. In this report, we analyze in detail the best ad cases of “Reading Cinemas Townsville”.

Reading Cinemas Townsville Top3 Ads Case Study:

Advertisers Reading Cinemas Townsville Reading Cinemas Townsville Reading Cinemas Townsville
Ad title Reading Cinemas Townsville Reading Cinemas Townsville Reading Cinemas Townsville
Ad text What will you be watching from this Thursday 18th April? What will you be watching from this Thursday 11th April? What will you be watching from this Thursday 21st February?
Ad format Image Image Image
Categories Movie Theater Movie Theater Movie Theater
Duration 1 days 2 days 1 days
Like 41 24 79

Reading Cinemas Townsville Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Reading Cinemas Townsville” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Reading Cinemas Townsville” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Reading Cinemas Townsville” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Reading Cinemas Townsville Reading Cinemas Townsville Reading Cinemas Townsville
Ad text  What will you be watching from this Thursday 18th April?  What will you be watching from this Thursday 11th April?  What will you be watching from this Thursday 21st February?
Ad type  other  other  other
Ad word count 100  100  103

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Reading Cinemas Townsville”, the text type used is other to obtain the best ad performance. “Reading Cinemas Townsville” can use this copy style more. On the other hand, “Reading Cinemas Townsville” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Reading Cinemas Townsville” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Reading Cinemas Townsville” are:MESSAGE_PAGE,MESSAGE_PAGE,NO_BUTTON.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “Reading Cinemas Townsville” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Reading Cinemas Townsville” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Reading Cinemas Townsville” top 3 ads schedules are: 1 days,2 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Reading Cinemas Townsville”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Reading Cinemas Townsville” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Reading Cinemas Townsville” ad case study report

If you want to check the best ad case study of other advertisers related to “Reading Cinemas Townsville”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Reading Cinemas Townsville”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.