Award-winning Case Study For Rakso Travel By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Rakso Travel”, or large enterprises, they have established a Facebook page for advertising and promotion. “Rakso Travel” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Rakso Travel” through the method of adspy!

Rakso Travel Facebook ad Introduction by ad spy method

“Rakso Travel” introduction:RAKSO Air Travel & Tours, Inc is a travel agency promoting local and international air tickets and tour packages for corporate incentives and leisure tours

“Rakso Travel” Facebook ads last run:2020-02-17 06:28:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Rakso Travel” ads data to help “Rakso Travel” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Rakso Travel”. In this report, we analyze in detail the best ad cases of “Rakso Travel”.

Rakso Travel Top3 Ads Case Study:

Advertisers Rakso Travel Rakso Travel Rakso Travel
Ad text Get as much as 55% OFF for DREAM CRUISES It’s time to pamper yourself in new adventures, excitin... GUARANTEED SEATS (Mar-May) to experience an exceptional adventure in TURKEY Look no further for ... RAINY SEASON SPECIAL PROMO Calling all travelers! Get a special discount from USD10 up to USD1...
CTA type N/A N/A N/A
Ad format Carousel Image Image
Categories other other other
Duration 1 days 1 days 1 days
Like 84 113 68

Rakso Travel Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Rakso Travel” top 3 ads are: Carousel,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Rakso Travel” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Rakso Travel” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad text  Get as much as 55% OFF for DREAM CRUISES It’s time to pamper yourself in new adventures, excitin...  GUARANTEED SEATS (Mar-May) to experience an exceptional adventure in TURKEY Look no further for ...  RAINY SEASON SPECIAL PROMO Calling all travelers! Get a special discount from USD10 up to USD1...
Ad type  other  other  other
Ad word count 845  813  1376

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Rakso Travel”, the text type used is other to obtain the best ad performance. “Rakso Travel” can use this copy style more. On the other hand, “Rakso Travel” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Rakso Travel” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Rakso Travel” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Rakso Travel” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Rakso Travel” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Rakso Travel” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Rakso Travel”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Rakso Travel” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Rakso Travel” ad case study report

If you want to check the best ad case study of other advertisers related to “Rakso Travel”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Rakso Travel”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.