Award-winning Case Study For Raiz Invest By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Raiz Invest”, or large enterprises, they have established a Facebook page for advertising and promotion. “Raiz Invest” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Raiz Invest” through the method of adspy!

Raiz Invest Facebook ad Introduction by ad spy method

“Raiz Invest” introduction:www.raizinvest.com.au Raiz automatically rounds-up everyday purchases and invests the virtual “spare change” in your very own portfolio.

“Raiz Invest” Facebook ads last run:2019-12-31 10:04:16

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Raiz Invest” ads data to help “Raiz Invest” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Raiz Invest”. In this report, we analyze in detail the best ad cases of “Raiz Invest”.

Raiz Invest Top3 Ads Case Study:

 1st2nd3rd
Advertisers Raiz Invest Raiz Invest Raiz Invest
Ad title Join over a million downloads in Australia > > Join over a million downloads in Australia > > Join over a million downloads in Australia > >
Ad text “After having my home broken into and my holiday savings (cash jar) stolen, Raiz helped me save a... “After having my home broken into and my holiday savings (cash jar) stolen, Raiz helped me save a... “After having my home broken into and my holiday savings (cash jar) stolen, Raiz helped me save a...
CTA type DOWNLOAD DOWNLOAD INSTALL_MOBILE_APP
Ad format Video Image Video
Categories other other App Page
Duration 1 days 1 days 22 days
Like 0 32 1

Raiz Invest Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Raiz Invest” top 3 ads are: Video,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Raiz Invest” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Raiz Invest” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Join over a million downloads in Australia > > Join over a million downloads in Australia > > Join over a million downloads in Australia > >
Ad text  “After having my home broken into and my holiday savings (cash jar) stolen, Raiz helped me save a...  “After having my home broken into and my holiday savings (cash jar) stolen, Raiz helped me save a...  “After having my home broken into and my holiday savings (cash jar) stolen, Raiz helped me save a...
Ad type  other  other  other
Ad word count 308  228  228

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Raiz Invest”, the text type used is other to obtain the best ad performance. “Raiz Invest” can use this copy style more. On the other hand, “Raiz Invest” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Raiz Invest” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Raiz Invest” are:DOWNLOAD,DOWNLOAD,INSTALL_MOBILE_APP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “DOWNLOAD” help “Raiz Invest” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Raiz Invest” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Raiz Invest” top 3 ads schedules are: 1 days,1 days, and 22 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Raiz Invest”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Raiz Invest” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Raiz Invest” ad case study report

If you want to check the best ad case study of other advertisers related to “Raiz Invest”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Raiz Invest”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.