Award-winning Case Study For Rainbow College Nigeria By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Rainbow College Nigeria”, or large enterprises, they have established a Facebook page for advertising and promotion. “Rainbow College Nigeria” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Rainbow College Nigeria” through the method of adspy!

Rainbow College Nigeria Facebook ad Introduction by ad spy method

“Rainbow College Nigeria” introduction:Rainbow College has a proud history of providing a high standard of secondary education. Today, Rainbow College is among the top Secondary schools in Nigeria and known for its all-round excellence worldwide.

“Rainbow College Nigeria” Facebook ads last run:2020-02-21 02:08:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Rainbow College Nigeria” ads data to help “Rainbow College Nigeria” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Rainbow College Nigeria”. In this report, we analyze in detail the best ad cases of “Rainbow College Nigeria”.

Rainbow College Nigeria Top3 Ads Case Study:

Advertisers Rainbow College Nigeria Rainbow College Nigeria Rainbow College Nigeria
Ad title Rainbow College - Learning Today, Leading Tomorrow N/A N/A
Ad text For over 20 years, Rainbow College has maintained an unwavering streak of excellence in academics... N/A N/A
Ad format Carousel N/A N/A
Categories School other other
Duration 14 days N/A N/A
Like 288 N/A N/A

Rainbow College Nigeria Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Rainbow College Nigeria” top 3 ads are: Carousel,N/A, and N/A.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Rainbow College Nigeria” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Rainbow College Nigeria” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Rainbow College - Learning Today, Leading Tomorrow N/A N/A
Ad text  For over 20 years, Rainbow College has maintained an unwavering streak of excellence in academics...  N/A  N/A
Ad type  other  other  other
Ad word count 250  N/A  N/A

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Rainbow College Nigeria”, the text type used is other to obtain the best ad performance. “Rainbow College Nigeria” can use this copy style more. On the other hand, “Rainbow College Nigeria” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Rainbow College Nigeria” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Rainbow College Nigeria” are:LEARN_MORE,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Rainbow College Nigeria” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Rainbow College Nigeria” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Rainbow College Nigeria” top 3 ads schedules are: 14 days,N/A, and N/A.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Rainbow College Nigeria”‘s top 1 ad duration is 14 days. Every advertisement has a life cycle.
“Rainbow College Nigeria” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Rainbow College Nigeria” ad case study report

If you want to check the best ad case study of other advertisers related to “Rainbow College Nigeria”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Rainbow College Nigeria”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.