Award-winning Case Study For PWC Chiropractic By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “PWC Chiropractic”, or large enterprises, they have established a Facebook page for advertising and promotion. “PWC Chiropractic” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “PWC Chiropractic” through the method of adspy!

PWC Chiropractic Facebook ad Introduction by ad spy method

“PWC Chiropractic” introduction:McHenry County's leading pediatric and family health experts. We have a beautiful, first class office that is kid and family-friendly. We specialize in pediatrics, pregnancy, and family wellness, with an emphasis on Neuro-Developmental Disorders.

“PWC Chiropractic” Facebook ads last run:2020-02-17 06:00:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “PWC Chiropractic” ads data to help “PWC Chiropractic” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “PWC Chiropractic”. In this report, we analyze in detail the best ad cases of “PWC Chiropractic”.

PWC Chiropractic Top3 Ads Case Study:

Advertisers PWC Chiropractic PWC Chiropractic PWC Chiropractic
Ad title Let's Talk ADHD & Sensory Challenges with Dr. Tony ADHD & Sensory Workshop for Parents with Dr. Tony Ebel PWC Chiropractic
Ad text Let’s talk ADHD and SPD challenges, both behavior and academic challenges... Have you tried ‘Rewa... Parents, Maybe your child has been given a label of Autism, ADHD, ASD, SPD or maybe you just kn... Why is there so much #anxiety in so many kids today!?! Dr. Tony tackles a question that so many p...
Ad format Image Image Video
Categories Chiropractor Chiropractor Chiropractor
Duration 1 days 1 days 1 days
Like 6 2 31

PWC Chiropractic Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “PWC Chiropractic” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“PWC Chiropractic” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “PWC Chiropractic” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Let's Talk ADHD & Sensory Challenges with Dr. Tony ADHD & Sensory Workshop for Parents with Dr. Tony Ebel PWC Chiropractic
Ad text  Let’s talk ADHD and SPD challenges, both behavior and academic challenges... Have you tried ‘Rewa...  Parents, Maybe your child has been given a label of Autism, ADHD, ASD, SPD or maybe you just kn...  Why is there so much #anxiety in so many kids today!?! Dr. Tony tackles a question that so many p...
Ad type  other  other  other
Ad word count 397  212  156

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “PWC Chiropractic”, the text type used is other to obtain the best ad performance. “PWC Chiropractic” can use this copy style more. On the other hand, “PWC Chiropractic” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “PWC Chiropractic” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “PWC Chiropractic” are:LEARN_MORE,BUY_TICKETS,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “PWC Chiropractic” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “PWC Chiropractic” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “PWC Chiropractic” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “PWC Chiropractic”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“PWC Chiropractic” should put ads in the best time period, so that ads get the most value in a limited time.

Related “PWC Chiropractic” ad case study report

If you want to check the best ad case study of other advertisers related to “PWC Chiropractic”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “PWC Chiropractic”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.