Award-winning Case Study For PTC Headquarters By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “PTC Headquarters”, or large enterprises, they have established a Facebook page for advertising and promotion. “PTC Headquarters” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “PTC Headquarters” through the method of adspy!

PTC Headquarters Facebook ad Introduction by ad spy method

“PTC Headquarters” introduction:Australias best equipped Powerlifting Gym

“PTC Headquarters” Facebook ads last run:2020-02-21 18:40:20

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “PTC Headquarters” ads data to help “PTC Headquarters” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “PTC Headquarters”. In this report, we analyze in detail the best ad cases of “PTC Headquarters”.

PTC Headquarters Top3 Ads Case Study:

Advertisers PTC Headquarters PTC Headquarters PTC Headquarters
Ad title Ptc Headquarters (@ptcheadquarters) • Instagram photos and videos PTC Headquarters PTC Headquarters
Ad text Unapologetically powerlifting #ptchq #powerlifting #gym Warrick Eccles drove 6 hours to train with his coach @kole_cleveland at PTC HQ. He then squatted... Coach Max squatting 312.5kg at the 2017 GPC Nationals. I seldom post vids of Max, just his client...
Ad format Image Video Video
Categories Sports Club Sports Club Sports Club
Duration 10 days 1 days 7 days
Like 0 0 41

PTC Headquarters Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “PTC Headquarters” top 3 ads are: Image,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“PTC Headquarters” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “PTC Headquarters” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Ptc Headquarters (@ptcheadquarters) • Instagram photos and videos PTC Headquarters PTC Headquarters
Ad text  Unapologetically powerlifting #ptchq #powerlifting #gym  Warrick Eccles drove 6 hours to train with his coach @kole_cleveland at PTC HQ. He then squatted...  Coach Max squatting 312.5kg at the 2017 GPC Nationals. I seldom post vids of Max, just his client...
Ad type  other  other  other
Ad word count 56  191  166

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “PTC Headquarters”, the text type used is other to obtain the best ad performance. “PTC Headquarters” can use this copy style more. On the other hand, “PTC Headquarters” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “PTC Headquarters” can learn competitors how to write a good ad copy.

3. Type of CTA case study:


Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “VIEW_INSTAGRAM_PROFILE” help “PTC Headquarters” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “PTC Headquarters” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “PTC Headquarters” top 3 ads schedules are: 10 days,1 days, and 7 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “PTC Headquarters”‘s top 1 ad duration is 10 days. Every advertisement has a life cycle.
“PTC Headquarters” should put ads in the best time period, so that ads get the most value in a limited time.

Related “PTC Headquarters” ad case study report

If you want to check the best ad case study of other advertisers related to “PTC Headquarters”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “PTC Headquarters”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.