Award-winning Case Study For Psyche Fashion By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Psyche Fashion”, or large enterprises, they have established a Facebook page for advertising and promotion. “Psyche Fashion” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Psyche Fashion” through the method of adspy!

Psyche Fashion Facebook ad Introduction by ad spy method

“Psyche Fashion” introduction:Psyche.co.uk is the North’s premium designer lifestyle store - a multi-award winning retailer evolved over thirty years into an iconic destination for men, women and children to indulge in accessible designer fashion.

“Psyche Fashion” Facebook ads last run:2020-02-17 07:20:35

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Psyche Fashion” ads data to help “Psyche Fashion” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Psyche Fashion”. In this report, we analyze in detail the best ad cases of “Psyche Fashion”.

Psyche Fashion Top3 Ads Case Study:

 1st2nd3rd
Advertisers Psyche Fashion Psyche Fashion Psyche Fashion
Ad title The Psyche Sale The Psyche Sale Psyche Fashion
Ad text Unmatched offers in our Psyche sale Use code 'EXTRA10' for an additional 10% off! ✂️ Slice the... Unmatched offers in our Psyche sale Use code 'EXTRA10' for an additional 10% off! ✂️ Slice the... Explore the latest spring/summer trends, designers and elegant pieces at Psyche. Specially select...
CTA type SHOP_NOW SHOP_NOW SHOP_NOW
Ad format Video Video Carousel
Categories other other Clothing Store
Duration 1 days 1 days 8 days
Like 18 1 10

Psyche Fashion Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Psyche Fashion” top 3 ads are: Video,Video, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Psyche Fashion” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Psyche Fashion” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title The Psyche Sale The Psyche Sale Psyche Fashion
Ad text  Unmatched offers in our Psyche sale Use code 'EXTRA10' for an additional 10% off! ✂️ Slice the...  Unmatched offers in our Psyche sale Use code 'EXTRA10' for an additional 10% off! ✂️ Slice the...  Explore the latest spring/summer trends, designers and elegant pieces at Psyche. Specially select...
Ad type  other  other  other
Ad word count 115  115  130

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Psyche Fashion”, the text type used is other to obtain the best ad performance. “Psyche Fashion” can use this copy style more. On the other hand, “Psyche Fashion” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Psyche Fashion” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Psyche Fashion” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Psyche Fashion” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Psyche Fashion” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Psyche Fashion” top 3 ads schedules are: 1 days,1 days, and 8 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Psyche Fashion”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Psyche Fashion” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Psyche Fashion” ad case study report

If you want to check the best ad case study of other advertisers related to “Psyche Fashion”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Psyche Fashion”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.