Award-winning Case Study For Procter and Gamble Lietuva By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Procter and Gamble Lietuva”, or large enterprises, they have established a Facebook page for advertising and promotion. “Procter and Gamble Lietuva” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Procter and Gamble Lietuva” through the method of adspy!

Procter and Gamble Lietuva Facebook ad Introduction by ad spy method

“Procter and Gamble Lietuva” introduction:Sveiki atvykę į „P&G“ („Procter & Gamble“) tinklapį! Tobulėjame kasdien – nuo 1837 metų #proctergamble #pgfamily

“Procter and Gamble Lietuva” Facebook ads last run:2020-02-01 02:46:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Procter and Gamble Lietuva” ads data to help “Procter and Gamble Lietuva” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Procter and Gamble Lietuva”. In this report, we analyze in detail the best ad cases of “Procter and Gamble Lietuva”.

Procter and Gamble Lietuva Top3 Ads Case Study:

Advertisers Procter and Gamble Lietuva Procter and Gamble Lietuva Procter and Gamble Lietuva
Ad title Procter and Gamble Lietuva Procter and Gamble Lietuva Procter and Gamble Lietuva
Ad text Jaudinanti* gaiva iki pat kito skalbimo *iki 12 savaičių, laikant spintoje Paversk paprastą dieną laukiniu nuotykiu Štai sauskelnės, sukurtos taip, kad užtikrintų naujagimiui geriausią sutikimą į šį pasaulį. Jų un...
Ad format Image Video Carousel
Categories other other other
Duration 59 days 211 days 94 days
Like 271 332 55

Procter and Gamble Lietuva Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Procter and Gamble Lietuva” top 3 ads are: Image,Video, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Procter and Gamble Lietuva” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Procter and Gamble Lietuva” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Procter and Gamble Lietuva Procter and Gamble Lietuva Procter and Gamble Lietuva
Ad text  Jaudinanti* gaiva iki pat kito skalbimo *iki 12 savaičių, laikant spintoje  Paversk paprastą dieną laukiniu nuotykiu  Štai sauskelnės, sukurtos taip, kad užtikrintų naujagimiui geriausią sutikimą į šį pasaulį. Jų un...
Ad type  other  other  other
Ad word count 75  40  368

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Procter and Gamble Lietuva”, the text type used is other to obtain the best ad performance. “Procter and Gamble Lietuva” can use this copy style more. On the other hand, “Procter and Gamble Lietuva” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Procter and Gamble Lietuva” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Procter and Gamble Lietuva” are:LEARN_MORE,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Procter and Gamble Lietuva” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Procter and Gamble Lietuva” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Procter and Gamble Lietuva” top 3 ads schedules are: 59 days,211 days, and 94 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Procter and Gamble Lietuva”‘s top 1 ad duration is 59 days. Every advertisement has a life cycle.
“Procter and Gamble Lietuva” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Procter and Gamble Lietuva” ad case study report

If you want to check the best ad case study of other advertisers related to “Procter and Gamble Lietuva”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Procter and Gamble Lietuva”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.