Award-winning Case Study For Pro-Skin Guider By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Pro-Skin Guider”, or large enterprises, they have established a Facebook page for advertising and promotion. “Pro-Skin Guider” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Pro-Skin Guider” through the method of adspy!

Pro-Skin Guider Facebook ad Introduction by ad spy method

“Pro-Skin Guider” introduction:

“Pro-Skin Guider” Facebook ads last run:2020-02-17 05:16:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Pro-Skin Guider” ads data to help “Pro-Skin Guider” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Pro-Skin Guider”. In this report, we analyze in detail the best ad cases of “Pro-Skin Guider”.

Pro-Skin Guider Top3 Ads Case Study:

Advertisers Pro-Skin Guider Pro-Skin Guider Pro-Skin Guider
Ad title Photos from Pro-Skin Guider's post 臉上痘印斑點,靠佢輕鬆消除! Photos from Pro-Skin Guider's post
Ad text 【冬季內油外乾:試了那麼多,原來用這一瓶就夠了?】 感謝 Karen Lee(32歲)分享: 「因為我個人是屬於「外油內乾」的膚質,特別氣溫降低,代謝減慢,肌膚對於保養品的吸收能力也明顯下降。... 喺佢啦!試左咁多牌子就呢支最有效 因為以前生暗瘡自己會手賤去擠,搞到成面印 好彩用咗呢支☞周美白淡斑 佢喺以前台灣專櫃品牌嘅產品 入面加咗台灣衛生局都認可嘅美白... 【一個代謝周期,膚質改善,連黑眼圈也消了】 長期熬夜+飲食不均+用錯保養品導致的黑眼圈痘痘 以及曬太陽變黑的皮膚+變紅的痘疤 竟然在一個膚質的代謝周期就改善了?!
Ad format Carousel Video Carousel
Categories Community Community Community
Duration 83 days 3 days 3 days
Like 4 24 5

Pro-Skin Guider Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Pro-Skin Guider” top 3 ads are: Carousel,Video, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Pro-Skin Guider” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Pro-Skin Guider” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Photos from Pro-Skin Guider's post 臉上痘印斑點,靠佢輕鬆消除! Photos from Pro-Skin Guider's post
Ad text  【冬季內油外乾:試了那麼多,原來用這一瓶就夠了?】 感謝 Karen Lee(32歲)分享: 「因為我個人是屬於「外油內乾」的膚質,特別氣溫降低,代謝減慢,肌膚對於保養品的吸收能力也明顯下降。...  喺佢啦!試左咁多牌子就呢支最有效 因為以前生暗瘡自己會手賤去擠,搞到成面印 好彩用咗呢支☞周美白淡斑 佢喺以前台灣專櫃品牌嘅產品 入面加咗台灣衛生局都認可嘅美白...  【一個代謝周期,膚質改善,連黑眼圈也消了】 長期熬夜+飲食不均+用錯保養品導致的黑眼圈痘痘 以及曬太陽變黑的皮膚+變紅的痘疤 竟然在一個膚質的代謝周期就改善了?!
Ad type  other  other  other
Ad word count 396  211  667

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Pro-Skin Guider”, the text type used is other to obtain the best ad performance. “Pro-Skin Guider” can use this copy style more. On the other hand, “Pro-Skin Guider” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Pro-Skin Guider” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Pro-Skin Guider” are:N/A,WATCH_MORE,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Pro-Skin Guider” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Pro-Skin Guider” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Pro-Skin Guider” top 3 ads schedules are: 83 days,3 days, and 3 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Pro-Skin Guider”‘s top 1 ad duration is 83 days. Every advertisement has a life cycle.
“Pro-Skin Guider” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Pro-Skin Guider” ad case study report

If you want to check the best ad case study of other advertisers related to “Pro-Skin Guider”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Pro-Skin Guider”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.