Award-winning Case Study For Prison Island Malmö By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Prison Island Malmö”, or large enterprises, they have established a Facebook page for advertising and promotion. “Prison Island Malmö” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Prison Island Malmö” through the method of adspy!

Prison Island Malmö Facebook ad Introduction by ad spy method

“Prison Island Malmö” introduction:Prison Island – ett helt unikt fängelseäventyr i Malmö! Samla dina vänner, bilda ett lag och lös uppgifterna i varje cell tillsammans!

“Prison Island Malmö” Facebook ads last run:2020-02-22 11:42:19

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Prison Island Malmö” ads data to help “Prison Island Malmö” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Prison Island Malmö”. In this report, we analyze in detail the best ad cases of “Prison Island Malmö”.

Prison Island Malmö Top3 Ads Case Study:

Advertisers Prison Island Malmö Prison Island Malmö Prison Island Malmö
Ad title Prison Island Malmö Prison Island Prison Island Malmö
Ad text Malmös Roligaste Fängelse nu öppet för nya interner. 25 celler, 25 utmaningar.. Vem utmanar du?... Vad är väl finkan utan en basketplan? Är du grym på basket? Då har du kanske en chans att få bra ... ÄGGJAKT I MALMÖ! Torsdagen den 18e April är det dags för årets äggjakt i MALMÖ. Jakten startar k...
Ad format Video Video Image
Categories Sports & Recreation Sports & Recreation Sports & Recreation
Duration 362 days 2 days 3 days
Like 3001 1 26

Prison Island Malmö Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Prison Island Malmö” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Prison Island Malmö” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Prison Island Malmö” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Prison Island Malmö Prison Island Prison Island Malmö
Ad text  Malmös Roligaste Fängelse nu öppet för nya interner. 25 celler, 25 utmaningar.. Vem utmanar du?...  Vad är väl finkan utan en basketplan? Är du grym på basket? Då har du kanske en chans att få bra ...  ÄGGJAKT I MALMÖ! Torsdagen den 18e April är det dags för årets äggjakt i MALMÖ. Jakten startar k...
Ad type  other  other  other
Ad word count 138  257  857

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Prison Island Malmö”, the text type used is other to obtain the best ad performance. “Prison Island Malmö” can use this copy style more. On the other hand, “Prison Island Malmö” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Prison Island Malmö” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Prison Island Malmö” are:N/A,LEARN_MORE,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Prison Island Malmö” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Prison Island Malmö” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Prison Island Malmö” top 3 ads schedules are: 362 days,2 days, and 3 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Prison Island Malmö”‘s top 1 ad duration is 362 days. Every advertisement has a life cycle.
“Prison Island Malmö” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Prison Island Malmö” ad case study report

If you want to check the best ad case study of other advertisers related to “Prison Island Malmö”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Prison Island Malmö”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.