Award-winning Case Study For Princess Ruby By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Princess Ruby”, or large enterprises, they have established a Facebook page for advertising and promotion. “Princess Ruby” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Princess Ruby” through the method of adspy!

Princess Ruby Facebook ad Introduction by ad spy method

“Princess Ruby” introduction:Beautiful gifts, games and handmade products for girls of all ages.

“Princess Ruby” Facebook ads last run:2020-02-21 13:56:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Princess Ruby” ads data to help “Princess Ruby” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Princess Ruby”. In this report, we analyze in detail the best ad cases of “Princess Ruby”.

Princess Ruby Top3 Ads Case Study:

Advertisers Princess Ruby Princess Ruby Princess Ruby
Ad title Princess Ruby Princess Ruby Princess Ruby
Ad text We have two Pure Poppet Shimmer Stacks left in stock! Hurry, 80% off storewide sale continues thr...  Disney's FIY Fintastical Mermaid Tail is amongst the amazing 80% off closing down sale storewide... 80% off storewide! Hurry, while stocks last!
Ad format Image Image Video
Categories Baby Goods/Kids Goods Baby Goods/Kids Goods Baby Goods/Kids Goods
Duration 3 days 1 days 1 days
Like 32 1 0

Princess Ruby Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Princess Ruby” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Princess Ruby” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Princess Ruby” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Princess Ruby Princess Ruby Princess Ruby
Ad text  We have two Pure Poppet Shimmer Stacks left in stock! Hurry, 80% off storewide sale continues thr...   Disney's FIY Fintastical Mermaid Tail is amongst the amazing 80% off closing down sale storewide...  80% off storewide! Hurry, while stocks last!
Ad type  other  other  other
Ad word count 111  103  44

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Princess Ruby”, the text type used is other to obtain the best ad performance. “Princess Ruby” can use this copy style more. On the other hand, “Princess Ruby” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Princess Ruby” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Princess Ruby” are:N/A,N/A,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Princess Ruby” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Princess Ruby” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Princess Ruby” top 3 ads schedules are: 3 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Princess Ruby”‘s top 1 ad duration is 3 days. Every advertisement has a life cycle.
“Princess Ruby” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Princess Ruby” ad case study report

If you want to check the best ad case study of other advertisers related to “Princess Ruby”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Princess Ruby”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.