Award-winning Case Study For Prima Makeup By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Prima Makeup”, or large enterprises, they have established a Facebook page for advertising and promotion. “Prima Makeup” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Prima Makeup” through the method of adspy!

Prima Makeup Facebook ad Introduction by ad spy method

“Prima Makeup” introduction:Premium Cosmetics Distributor, including highly pigmented pressed glitters. All of our makeup is not tested on animals and cruelty free.

“Prima Makeup” Facebook ads last run:2019-05-30 15:38:07

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Prima Makeup” ads data to help “Prima Makeup” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Prima Makeup”. In this report, we analyze in detail the best ad cases of “Prima Makeup”.

Prima Makeup Top3 Ads Case Study:

Advertisers Prima Makeup Prima Makeup Prima Makeup
Ad title Prima Makeup How to Tie in your Prima Makeup Hair Tinsel Prima Makeup
Ad text They are here! 🤩 Our Hair Tinsel Kits contain everything you need to get sparkling locks this sum... Get ready to have sparkling locks in the sunshine with our easy to follow how to guide. You can... NOW STOCKING THE FABULOUS TATTI LASHES Get your celeb faves with 33% off! Just use code TATTI a...
Ad format Image Video Image
Categories Retail Company Retail Company Retail Company
Duration 1 days 1 days 3 days
Like 69 3 4

Prima Makeup Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Prima Makeup” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Prima Makeup” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Prima Makeup” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Prima Makeup How to Tie in your Prima Makeup Hair Tinsel Prima Makeup
Ad text  They are here! 🤩 Our Hair Tinsel Kits contain everything you need to get sparkling locks this sum...  Get ready to have sparkling locks in the sunshine with our easy to follow how to guide. You can...  NOW STOCKING THE FABULOUS TATTI LASHES Get your celeb faves with 33% off! Just use code TATTI a...
Ad type  other  other  other
Ad word count 703  425  160

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Prima Makeup”, the text type used is other to obtain the best ad performance. “Prima Makeup” can use this copy style more. On the other hand, “Prima Makeup” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Prima Makeup” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Prima Makeup” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Prima Makeup” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Prima Makeup” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Prima Makeup” top 3 ads schedules are: 1 days,1 days, and 3 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Prima Makeup”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Prima Makeup” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Prima Makeup” ad case study report

If you want to check the best ad case study of other advertisers related to “Prima Makeup”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Prima Makeup”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.