Award-winning Case Study For Pretoria FM By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Pretoria FM”, or large enterprises, they have established a Facebook page for advertising and promotion. “Pretoria FM” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Pretoria FM” through the method of adspy!

Pretoria FM Facebook ad Introduction by ad spy method

“Pretoria FM” introduction:Lekker luister radio. Waar ons hoop, glo en leef in Afrikaans!

“Pretoria FM” Facebook ads last run:2020-02-21 10:08:16

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Pretoria FM” ads data to help “Pretoria FM” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Pretoria FM”. In this report, we analyze in detail the best ad cases of “Pretoria FM”.

Pretoria FM Top3 Ads Case Study:

Advertisers Pretoria FM Pretoria FM Pretoria FM
Ad title Pretoria FM Pretoria FM Pretoria FM
Ad text Die bekendstelling het op Vrydag 8 Maart 2019 plaasgevind waar Pretoria FM regstreeks vanaf King ... WEN met To Strand!! Pretoria FM bied in samewerking met To Strand ’n eens-in-’n-leeftyd geleentheid aan luisteraars! ...
CTA type N/A N/A N/A
Ad format Image Image Image
Categories Community Organization Community Organization Community Organization
Duration 3 days 1 days 1 days
Like 38 40 227

Pretoria FM Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Pretoria FM” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Pretoria FM” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Pretoria FM” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Pretoria FM Pretoria FM Pretoria FM
Ad text  Die bekendstelling het op Vrydag 8 Maart 2019 plaasgevind waar Pretoria FM regstreeks vanaf King ...  WEN met To Strand!!  Pretoria FM bied in samewerking met To Strand ’n eens-in-’n-leeftyd geleentheid aan luisteraars! ...
Ad type  other  other  other
Ad word count 1983  19  658

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Pretoria FM”, the text type used is other to obtain the best ad performance. “Pretoria FM” can use this copy style more. On the other hand, “Pretoria FM” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Pretoria FM” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Pretoria FM” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Pretoria FM” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Pretoria FM” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Pretoria FM” top 3 ads schedules are: 3 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Pretoria FM”‘s top 1 ad duration is 3 days. Every advertisement has a life cycle.
“Pretoria FM” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Pretoria FM” ad case study report

If you want to check the best ad case study of other advertisers related to “Pretoria FM”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Pretoria FM”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.