Award-winning Case Study For Premier Taxis By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Premier Taxis”, or large enterprises, they have established a Facebook page for advertising and promotion. “Premier Taxis” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Premier Taxis” through the method of adspy!

Premier Taxis Facebook ad Introduction by ad spy method

“Premier Taxis” introduction:Number 1 for Taxis in Blackpool, Lytham and St Annes. Choose Premier for the lowest Taxi fares!

“Premier Taxis” Facebook ads last run:2020-01-20 21:07:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Premier Taxis” ads data to help “Premier Taxis” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Premier Taxis”. In this report, we analyze in detail the best ad cases of “Premier Taxis”.

Premier Taxis Top3 Ads Case Study:

Advertisers Premier Taxis Premier Taxis Premier Taxis
Ad title Earn £500+ a week driving with Premier Taxis! Premier Taxis Premier Taxis
Ad text Drive on the UK’s Largest Electric Taxi fleet based right here in Blackpool - Premier 401000! We... If only there was a solution to ever increasing fuel prices... For the third successive month the... Number 1 for Taxis in Blackpool, Lytham and St Annes.
Ad format Image Image Image
Categories Taxi Service Taxi Service Taxi Service
Duration 1 days 1 days 28 days
Like 32 22 2

Premier Taxis Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Premier Taxis” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Premier Taxis” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Premier Taxis” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Earn £500+ a week driving with Premier Taxis! Premier Taxis Premier Taxis
Ad text  Drive on the UK’s Largest Electric Taxi fleet based right here in Blackpool - Premier 401000! We...  If only there was a solution to ever increasing fuel prices... For the third successive month the...  Number 1 for Taxis in Blackpool, Lytham and St Annes.
Ad type  other  other  other
Ad word count 550  219  53

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Premier Taxis”, the text type used is other to obtain the best ad performance. “Premier Taxis” can use this copy style more. On the other hand, “Premier Taxis” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Premier Taxis” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Premier Taxis” are:APPLY_NOW,MESSAGE_PAGE,LIKE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “APPLY_NOW” help “Premier Taxis” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Premier Taxis” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Premier Taxis” top 3 ads schedules are: 1 days,1 days, and 28 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Premier Taxis”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Premier Taxis” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Premier Taxis” ad case study report

If you want to check the best ad case study of other advertisers related to “Premier Taxis”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Premier Taxis”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.