Award-winning Case Study For Portland'5 Centers for the Arts By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Portland'5 Centers for the Arts”, or large enterprises, they have established a Facebook page for advertising and promotion. “Portland'5 Centers for the Arts” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Portland'5 Centers for the Arts” through the method of adspy!

Portland'5 Centers for the Arts Facebook ad Introduction by ad spy method

“Portland'5 Centers for the Arts” introduction:Your premier arts and entertainment venues in the Pacific Northwest.

“Portland'5 Centers for the Arts” Facebook ads last run:2020-02-17 05:40:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Portland'5 Centers for the Arts” ads data to help “Portland'5 Centers for the Arts” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Portland'5 Centers for the Arts”. In this report, we analyze in detail the best ad cases of “Portland'5 Centers for the Arts”.

Portland'5 Centers for the Arts Top3 Ads Case Study:

 1st2nd3rd
Advertisers Portland'5 Centers for the Arts Portland'5 Centers for the Arts Portland'5 Centers for the Arts
Ad title The Lightning Thief: The Percy Jackson Musical Portland'5 Centers for the Arts The Lightning Thief: The Percy Jackson Musical • May 7-8 • Keller Auditorium • On sale NOW!
Ad text Portland'5 Presents: The Lightning Thief: The Percy Jackson Musical • May 7th & 8th, 2019 • Kelle... Your official source for info on events at Arlene Schnitzer Concert Hall, Keller Auditorium, Newm... Portland'5 Centers for the Arts presents: The Lightning Thief: The Percy Jackson Musical • May 7t...
CTA type LEARN_MORE LIKE_PAGE LEARN_MORE
Ad format Video Image Carousel
Categories Performance Art Theatre Performance Art Theatre Performance Art Theatre
Duration 16 days 72 days 21 days
Like 112 50 18

Portland'5 Centers for the Arts Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Portland'5 Centers for the Arts” top 3 ads are: Video,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Portland'5 Centers for the Arts” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Portland'5 Centers for the Arts” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title The Lightning Thief: The Percy Jackson Musical Portland'5 Centers for the Arts The Lightning Thief: The Percy Jackson Musical • May 7-8 • Keller Auditorium • On sale NOW!
Ad text  Portland'5 Presents: The Lightning Thief: The Percy Jackson Musical • May 7th & 8th, 2019 • Kelle...  Your official source for info on events at Arlene Schnitzer Concert Hall, Keller Auditorium, Newm...  Portland'5 Centers for the Arts presents: The Lightning Thief: The Percy Jackson Musical • May 7t...
Ad type  other  other  other
Ad word count 154  224  147

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Portland'5 Centers for the Arts”, the text type used is other to obtain the best ad performance. “Portland'5 Centers for the Arts” can use this copy style more. On the other hand, “Portland'5 Centers for the Arts” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Portland'5 Centers for the Arts” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Portland'5 Centers for the Arts” are:LEARN_MORE,LIKE_PAGE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Portland'5 Centers for the Arts” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Portland'5 Centers for the Arts” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Portland'5 Centers for the Arts” top 3 ads schedules are: 16 days,72 days, and 21 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Portland'5 Centers for the Arts”‘s top 1 ad duration is 16 days. Every advertisement has a life cycle.
“Portland'5 Centers for the Arts” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Portland'5 Centers for the Arts” ad case study report

If you want to check the best ad case study of other advertisers related to “Portland'5 Centers for the Arts”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Portland'5 Centers for the Arts”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.