Award-winning Case Study For POOL AND SPA DEPOT By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “POOL AND SPA DEPOT”, or large enterprises, they have established a Facebook page for advertising and promotion. “POOL AND SPA DEPOT” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “POOL AND SPA DEPOT” through the method of adspy!

POOL AND SPA DEPOT Facebook ad Introduction by ad spy method

“POOL AND SPA DEPOT” introduction:We provide the best selection of in-ground pools, above-ground pools, hot tubs, spas/swim spas, and saunas. We also offer free water chemistry testing.

“POOL AND SPA DEPOT” Facebook ads last run:2020-02-17 05:24:29

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “POOL AND SPA DEPOT” ads data to help “POOL AND SPA DEPOT” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “POOL AND SPA DEPOT”. In this report, we analyze in detail the best ad cases of “POOL AND SPA DEPOT”.

POOL AND SPA DEPOT Top3 Ads Case Study:

Ad title Photos from POOL AND SPA DEPOT's post Starting at ONLY $6,999 24' Above Ground Pools From $999
Ad text Before After A Stealth Semi-Inground Pool is already an incredible bargain. Add 12 months NO interest and giv... Act NOW to beat the summer rush! Plus, get your pool before everyone else and be ready for the fi...
Ad format Carousel Image Image
Categories Swimming Pool & Hot Tub Service Swimming Pool & Hot Tub Service Swimming Pool & Hot Tub Service
Duration 1 days 15 days 1 days
Like 45 2 0

POOL AND SPA DEPOT Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “POOL AND SPA DEPOT” top 3 ads are: Carousel,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“POOL AND SPA DEPOT” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “POOL AND SPA DEPOT” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Photos from POOL AND SPA DEPOT's post Starting at ONLY $6,999 24' Above Ground Pools From $999
Ad text  Before After  A Stealth Semi-Inground Pool is already an incredible bargain. Add 12 months NO interest and giv...  Act NOW to beat the summer rush! Plus, get your pool before everyone else and be ready for the fi...
Ad type  other  other  other
Ad word count 43  198  120

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “POOL AND SPA DEPOT”, the text type used is other to obtain the best ad performance. “POOL AND SPA DEPOT” can use this copy style more. On the other hand, “POOL AND SPA DEPOT” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “POOL AND SPA DEPOT” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “POOL AND SPA DEPOT” are:N/A,GET_OFFER,GET_OFFER.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “POOL AND SPA DEPOT” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “POOL AND SPA DEPOT” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “POOL AND SPA DEPOT” top 3 ads schedules are: 1 days,15 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “POOL AND SPA DEPOT”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“POOL AND SPA DEPOT” should put ads in the best time period, so that ads get the most value in a limited time.

Related “POOL AND SPA DEPOT” ad case study report

If you want to check the best ad case study of other advertisers related to “POOL AND SPA DEPOT”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “POOL AND SPA DEPOT”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.