Award-winning Case Study For Pontal Fashion P By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Pontal Fashion P”, or large enterprises, they have established a Facebook page for advertising and promotion. “Pontal Fashion P” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Pontal Fashion P” through the method of adspy!

Pontal Fashion P Facebook ad Introduction by ad spy method

“Pontal Fashion P” introduction:A Pontal acredita que você não precisa gastar muito para ter um sapato de qualidade que está na moda. Oferecemos muito mais do que você poderia imaginar.

“Pontal Fashion P” Facebook ads last run:2020-02-17 06:16:27

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Pontal Fashion P” ads data to help “Pontal Fashion P” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Pontal Fashion P”. In this report, we analyze in detail the best ad cases of “Pontal Fashion P”.

Pontal Fashion P Top3 Ads Case Study:

Advertisers Pontal Fashion P Pontal Fashion P Pontal Fashion P
Ad title DESFILE PONTAL - #DiaDasMães Pontal Fashion P Pontal Fashion P
Ad text  A nova mania da garotada conectada está na Pontal. Na compra de um par de tênis infantil, exclusi... PontalCalçados sempre tem o melhor presente para todas as mães, de todos os estilos!
Ad format Video Image Image
Categories Product/Service Product/Service Product/Service
Duration 1 days 1 days 1 days
Like 653 374 8

Pontal Fashion P Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Pontal Fashion P” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Pontal Fashion P” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Pontal Fashion P” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title DESFILE PONTAL - #DiaDasMães Pontal Fashion P Pontal Fashion P
Ad text    A nova mania da garotada conectada está na Pontal. Na compra de um par de tênis infantil, exclusi...  PontalCalçados sempre tem o melhor presente para todas as mães, de todos os estilos!
Ad type  other  other  other
Ad word count 0  401  84

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Pontal Fashion P”, the text type used is other to obtain the best ad performance. “Pontal Fashion P” can use this copy style more. On the other hand, “Pontal Fashion P” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Pontal Fashion P” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Pontal Fashion P” are:N/A,N/A,LIKE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Pontal Fashion P” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Pontal Fashion P” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Pontal Fashion P” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Pontal Fashion P”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Pontal Fashion P” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Pontal Fashion P” ad case study report

If you want to check the best ad case study of other advertisers related to “Pontal Fashion P”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Pontal Fashion P”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.