Award-winning Case Study For Pomodoro Café By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Pomodoro Café”, or large enterprises, they have established a Facebook page for advertising and promotion. “Pomodoro Café” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Pomodoro Café” through the method of adspy!

Pomodoro Café Facebook ad Introduction by ad spy method

“Pomodoro Café” introduction:Pomodoro Café is an Italian cuisine original to Gainesville, Florida. Pomodoro serves lunch and dinner and has a BOGO deal when ordering take out. Mix and match your favorite foods for just one price!

“Pomodoro Café” Facebook ads last run:2020-02-21 07:14:22

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Pomodoro Café” ads data to help “Pomodoro Café” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Pomodoro Café”. In this report, we analyze in detail the best ad cases of “Pomodoro Café”.

Pomodoro Café Top3 Ads Case Study:

 1st2nd3rd
Advertisers Pomodoro Café Pomodoro Café Pomodoro Café
Ad title Easter at Pomodoro Cafe Pomodoro Café Pomodoro Café
Ad text Join Pomodoro for Easter this year! We won’t blame you if you can’t choose between our delectable... BOGO+Pomodoro+BOGODORO! Mix and match any pizza, pasta, calzone, or sub and get a second one of e... Roses are red, violets are blue, we have some great specials, just for you! This Valentines Day w...
CTA type EVENT_RSVP N/A LEARN_MORE
Ad format Image Image Video
Categories Italian Restaurant Italian Restaurant Italian Restaurant
Duration 10 days 1 days 9 days
Like 10 3 1

Pomodoro Café Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Pomodoro Café” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Pomodoro Café” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Pomodoro Café” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Easter at Pomodoro Cafe Pomodoro Café Pomodoro Café
Ad text  Join Pomodoro for Easter this year! We won’t blame you if you can’t choose between our delectable...  BOGO+Pomodoro+BOGODORO! Mix and match any pizza, pasta, calzone, or sub and get a second one of e...  Roses are red, violets are blue, we have some great specials, just for you! This Valentines Day w...
Ad type  other  other  other
Ad word count 252  142  318

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Pomodoro Café”, the text type used is other to obtain the best ad performance. “Pomodoro Café” can use this copy style more. On the other hand, “Pomodoro Café” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Pomodoro Café” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Pomodoro Café” are:EVENT_RSVP,N/A,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “EVENT_RSVP” help “Pomodoro Café” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Pomodoro Café” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Pomodoro Café” top 3 ads schedules are: 10 days,1 days, and 9 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Pomodoro Caf锑s top 1 ad duration is 10 days. Every advertisement has a life cycle.
“Pomodoro Café” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Pomodoro Café” ad case study report

If you want to check the best ad case study of other advertisers related to “Pomodoro Café”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Pomodoro Café”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.