Award-winning Case Study For Plus Size Wise By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Plus Size Wise”, or large enterprises, they have established a Facebook page for advertising and promotion. “Plus Size Wise” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Plus Size Wise” through the method of adspy!

Plus Size Wise Facebook ad Introduction by ad spy method

“Plus Size Wise” introduction:'Plus Size Wise' is a one stop fashion and lifestyle guide for plus size women. Get to know and share amazing tips with your peers. Join Now!

“Plus Size Wise” Facebook ads last run:2020-02-06 22:01:04

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Plus Size Wise” ads data to help “Plus Size Wise” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Plus Size Wise”. In this report, we analyze in detail the best ad cases of “Plus Size Wise”.

Plus Size Wise Top3 Ads Case Study:

Advertisers Plus Size Wise Plus Size Wise Plus Size Wise
Ad title Plus Size Fashion Plus Size Fashion Plus Size Fashion
Ad text Gorgeous Plus Size Fashion available in sizes 2XL to 8XL. Trendy designs starting @ Rs 999 Only Gorgeous Plus Size Fashion available in sizes 2XL to 8XL. Trendy designs starting @ Rs 999 Only Gorgeous Plus Size Fashion available in sizes 2XL to 8XL. Trendy designs starting @ Rs 999 Only
Ad format Image Carousel Carousel
Categories Community Community Community
Duration 24 days 24 days 1 days
Like 4 93 1

Plus Size Wise Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Plus Size Wise” top 3 ads are: Image,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Plus Size Wise” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Plus Size Wise” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Plus Size Fashion Plus Size Fashion Plus Size Fashion
Ad text  Gorgeous Plus Size Fashion available in sizes 2XL to 8XL. Trendy designs starting @ Rs 999 Only  Gorgeous Plus Size Fashion available in sizes 2XL to 8XL. Trendy designs starting @ Rs 999 Only  Gorgeous Plus Size Fashion available in sizes 2XL to 8XL. Trendy designs starting @ Rs 999 Only
Ad type  other  other  other
Ad word count 95  95  95

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Plus Size Wise”, the text type used is other to obtain the best ad performance. “Plus Size Wise” can use this copy style more. On the other hand, “Plus Size Wise” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Plus Size Wise” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Plus Size Wise” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Plus Size Wise” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Plus Size Wise” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Plus Size Wise” top 3 ads schedules are: 24 days,24 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Plus Size Wise”‘s top 1 ad duration is 24 days. Every advertisement has a life cycle.
“Plus Size Wise” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Plus Size Wise” ad case study report

If you want to check the best ad case study of other advertisers related to “Plus Size Wise”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Plus Size Wise”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.