Award-winning Case Study For Pizza Hut HK By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Pizza Hut HK”, or large enterprises, they have established a Facebook page for advertising and promotion. “Pizza Hut HK” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Pizza Hut HK” through the method of adspy!

Pizza Hut HK Facebook ad Introduction by ad spy method

“Pizza Hut HK” introduction:

“Pizza Hut HK” Facebook ads last run:2020-02-25 12:02:24

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Pizza Hut HK” ads data to help “Pizza Hut HK” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Pizza Hut HK”. In this report, we analyze in detail the best ad cases of “Pizza Hut HK”.

Pizza Hut HK Top3 Ads Case Study:

Advertisers Pizza Hut HK Pizza Hut HK Pizza Hut HK
Ad title Pizza Hut HK 香港必勝客 香港必勝客
Ad text 【☄️⼤絕 ⾷Pizza】升呢冇難度! 打機有必殺技,Pizza都有!今期星級鬆厚批有帆立貝坐陣嘅「超必海鮮」,同辣肉腸領軍嘅「至尊無雙」,兩款都有雙色芝士同蒜茄醬批邊加持,滋味Level ... 【☄️⼤絕 ⾷Pizza】升呢冇難度! 打機有必殺技,Pizza都有!今期星級鬆厚批有帆立貝坐陣嘅「超必海鮮」,同辣肉腸領軍嘅「至尊無雙」,兩款都有雙色芝士同蒜茄醬批邊加持,滋味Level ... 【8吋HERSHEY’S朱古力軟心曲奇返嚟喇!】 事關太受歡迎,太多朋友問幾時再有得食~ 而家正式宣布,HERSHEY’S朱古力軟心曲奇返嚟喇! 搶食要快,因為都係售完即止!咬落外脆內軟,仲有香...
Ad format Image Image Image
Categories other Pizza Place Pizza Place
Duration 1 days 1 days 1 days
Like 31 0 0

Pizza Hut HK Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Pizza Hut HK” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Pizza Hut HK” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Pizza Hut HK” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Pizza Hut HK 香港必勝客 香港必勝客
Ad text  【☄️⼤絕 ⾷Pizza】升呢冇難度! 打機有必殺技,Pizza都有!今期星級鬆厚批有帆立貝坐陣嘅「超必海鮮」,同辣肉腸領軍嘅「至尊無雙」,兩款都有雙色芝士同蒜茄醬批邊加持,滋味Level ...  【☄️⼤絕 ⾷Pizza】升呢冇難度! 打機有必殺技,Pizza都有!今期星級鬆厚批有帆立貝坐陣嘅「超必海鮮」,同辣肉腸領軍嘅「至尊無雙」,兩款都有雙色芝士同蒜茄醬批邊加持,滋味Level ...  【8吋HERSHEY’S朱古力軟心曲奇返嚟喇!】 事關太受歡迎,太多朋友問幾時再有得食~ 而家正式宣布,HERSHEY’S朱古力軟心曲奇返嚟喇! 搶食要快,因為都係售完即止!咬落外脆內軟,仲有香...
Ad type  other  other  other
Ad word count 260  231  203

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Pizza Hut HK”, the text type used is other to obtain the best ad performance. “Pizza Hut HK” can use this copy style more. On the other hand, “Pizza Hut HK” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Pizza Hut HK” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Pizza Hut HK” are:N/A,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Pizza Hut HK” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Pizza Hut HK” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Pizza Hut HK” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Pizza Hut HK”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Pizza Hut HK” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Pizza Hut HK” ad case study report

If you want to check the best ad case study of other advertisers related to “Pizza Hut HK”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Pizza Hut HK”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.