Award-winning Case Study For Peugeot Japan By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Peugeot Japan”, or large enterprises, they have established a Facebook page for advertising and promotion. “Peugeot Japan” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Peugeot Japan” through the method of adspy!

Peugeot Japan Facebook ad Introduction by ad spy method

“Peugeot Japan” introduction:プジョー・シトロエン・ジャポン株式会社

“Peugeot Japan” Facebook ads last run:2020-02-17 08:08:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Peugeot Japan” ads data to help “Peugeot Japan” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Peugeot Japan”. In this report, we analyze in detail the best ad cases of “Peugeot Japan”.

Peugeot Japan Top3 Ads Case Study:

 1st2nd3rd
Advertisers Peugeot Japan Peugeot Japan Peugeot Japan
Ad title SUV 3008/5008の特別仕様車、デビュー。 NEW 508 スペシャルムービー公開中 SUV 5008 GT BlueHDi 登場
Ad text プジョーのラインナップに魅力溢れる機能を満載した特別仕様車、SUV PEUGEOT 3008/5008 GT Line BlueHDiが加わった。デビューを記念したフェアを1/18(土)>>19... ALL-NEW PEUGEOT 508 デビュー。攻撃的なファストバックスタイル、全身に息づく圧倒的な品質感、新次元のドライビングプレジャー。すべてを一新したプジョーのフラッグシップ、NEW 5... 優れた走破性を生み出すアドバンスドグリップコントロールを装備。強力なパワースペックと環境性能を誇るクリーンディーゼルエンジン2.0ℓ BlueHDi、最新鋭の8速EATを搭載したSUV PEUG...
CTA type LEARN_MORE LEARN_MORE LEARN_MORE
Ad format Image Video Image
Categories other Cars Cars
Duration 2 days 14 days 8 days
Like 809 412 420

Peugeot Japan Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Peugeot Japan” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Peugeot Japan” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Peugeot Japan” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title SUV 3008/5008の特別仕様車、デビュー。 NEW 508 スペシャルムービー公開中 SUV 5008 GT BlueHDi 登場
Ad text  プジョーのラインナップに魅力溢れる機能を満載した特別仕様車、SUV PEUGEOT 3008/5008 GT Line BlueHDiが加わった。デビューを記念したフェアを1/18(土)>>19...  ALL-NEW PEUGEOT 508 デビュー。攻撃的なファストバックスタイル、全身に息づく圧倒的な品質感、新次元のドライビングプレジャー。すべてを一新したプジョーのフラッグシップ、NEW 5...  優れた走破性を生み出すアドバンスドグリップコントロールを装備。強力なパワースペックと環境性能を誇るクリーンディーゼルエンジン2.0ℓ BlueHDi、最新鋭の8速EATを搭載したSUV PEUG...
Ad type  other  other  other
Ad word count 122  125  120

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Peugeot Japan”, the text type used is other to obtain the best ad performance. “Peugeot Japan” can use this copy style more. On the other hand, “Peugeot Japan” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Peugeot Japan” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Peugeot Japan” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Peugeot Japan” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Peugeot Japan” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Peugeot Japan” top 3 ads schedules are: 2 days,14 days, and 8 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Peugeot Japan”‘s top 1 ad duration is 2 days. Every advertisement has a life cycle.
“Peugeot Japan” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Peugeot Japan” ad case study report

If you want to check the best ad case study of other advertisers related to “Peugeot Japan”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Peugeot Japan”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.