Award-winning Case Study For Personify Financial By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Personify Financial”, or large enterprises, they have established a Facebook page for advertising and promotion. “Personify Financial” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Personify Financial” through the method of adspy!

Personify Financial Facebook ad Introduction by ad spy method

“Personify Financial” introduction:Trusted financial partner of the underestimated and under-banked. Our promise is fair pricing and affordable payments for consumer lending.

“Personify Financial” Facebook ads last run:2020-02-17 06:20:32

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Personify Financial” ads data to help “Personify Financial” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Personify Financial”. In this report, we analyze in detail the best ad cases of “Personify Financial”.

Personify Financial Top3 Ads Case Study:

Advertisers Personify Financial Personify Financial Personify Financial
Ad title Make Life Easier Make Life Easier See if you qualify for a new loan
Ad text With your verified income, same day loan approval is possible. With your verified income, same day loan approval is possible. You could get money deposited in as soon as 24 hours. Apply today.
Ad format Image Image Image
Categories other other Product/Service
Duration 1 days 1 days 1 days
Like 3 1 0

Personify Financial Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Personify Financial” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Personify Financial” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Personify Financial” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Make Life Easier Make Life Easier See if you qualify for a new loan
Ad text  With your verified income, same day loan approval is possible.  With your verified income, same day loan approval is possible.  You could get money deposited in as soon as 24 hours. Apply today.
Ad type  other  other  other
Ad word count 62  62  66

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Personify Financial”, the text type used is other to obtain the best ad performance. “Personify Financial” can use this copy style more. On the other hand, “Personify Financial” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Personify Financial” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Personify Financial” are:APPLY_NOW,APPLY_NOW,APPLY_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “APPLY_NOW” help “Personify Financial” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Personify Financial” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Personify Financial” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Personify Financial”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Personify Financial” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Personify Financial” ad case study report

If you want to check the best ad case study of other advertisers related to “Personify Financial”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Personify Financial”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.