Award-winning Case Study For Pergo Chairs By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Pergo Chairs”, or large enterprises, they have established a Facebook page for advertising and promotion. “Pergo Chairs” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Pergo Chairs” through the method of adspy!

Pergo Chairs Facebook ad Introduction by ad spy method

“Pergo Chairs” introduction:PERGO is the fastest and easiest way to getting your own high performance ergonomic chair. You can buy it or try one risk free for 30 days.

“Pergo Chairs” Facebook ads last run:2020-02-25 08:30:13

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Pergo Chairs” ads data to help “Pergo Chairs” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Pergo Chairs”. In this report, we analyze in detail the best ad cases of “Pergo Chairs”.

Pergo Chairs Top3 Ads Case Study:

 1st2nd3rd
Advertisers Pergo Chairs Pergo Chairs Pergo Chairs
Ad title Pergo Chairs  FREE 30-DAY TRIAL
Ad text With #Aeron's game-changing ergonomics and eye-catching design, it's no wonder that it has become... It's here ✨ Use the promo code 𝗣𝗘𝗥𝗚𝗢𝟮𝟬𝟮𝟬 throughout February 20th to get a ฿2,020 discount per t... เชิญทดลองใช้ฟรี 30 วันได้แล้ววันนี้ ด้วยโปรแกรม Try-A-Chair ของเรา ให้คุณลองใช้เก้าอี้ #HermanMil...
CTA type SHOP_NOW SHOP_NOW GET_OFFER
Ad format Image Video Video
Categories other other other
Duration 1 days 1 days 1 days
Like 2452 269 0

Pergo Chairs Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Pergo Chairs” top 3 ads are: Image,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Pergo Chairs” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Pergo Chairs” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Pergo Chairs FREE 30-DAY TRIAL
Ad text  With #Aeron's game-changing ergonomics and eye-catching design, it's no wonder that it has become...  It's here ✨ Use the promo code 𝗣𝗘𝗥𝗚𝗢𝟮𝟬𝟮𝟬 throughout February 20th to get a ฿2,020 discount per t...  เชิญทดลองใช้ฟรี 30 วันได้แล้ววันนี้ ด้วยโปรแกรม Try-A-Chair ของเรา ให้คุณลองใช้เก้าอี้ #HermanMil...
Ad type  other  other  other
Ad word count 271  257  234

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Pergo Chairs”, the text type used is other to obtain the best ad performance. “Pergo Chairs” can use this copy style more. On the other hand, “Pergo Chairs” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Pergo Chairs” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Pergo Chairs” are:SHOP_NOW,SHOP_NOW,GET_OFFER.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Pergo Chairs” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Pergo Chairs” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Pergo Chairs” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Pergo Chairs”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Pergo Chairs” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Pergo Chairs” ad case study report

If you want to check the best ad case study of other advertisers related to “Pergo Chairs”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Pergo Chairs”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.