Award-winning Case Study For Per Scholas, Inc. By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Per Scholas, Inc.”, or large enterprises, they have established a Facebook page for advertising and promotion. “Per Scholas, Inc.” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Per Scholas, Inc.” through the method of adspy!

Per Scholas, Inc. Facebook ad Introduction by ad spy method

“Per Scholas, Inc.” introduction:We prepare motivated and curious adults for successful careers in technology through no-cost customized training courses powered by today’s biggest technology employers.

“Per Scholas, Inc.” Facebook ads last run:2020-02-20 22:24:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Per Scholas, Inc.” ads data to help “Per Scholas, Inc.” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Per Scholas, Inc.”. In this report, we analyze in detail the best ad cases of “Per Scholas, Inc.”.

Per Scholas, Inc. Top3 Ads Case Study:

 1st2nd3rd
Advertisers Per Scholas, Inc. Per Scholas, Inc. Per Scholas, Inc.
Ad title Training. Certification. Job placement assistance. Training, Certification & Job placement assistance. Free. Software Testers & Developers are Made Here
Ad text A new career in technology is ready for you. Start your tuition-free training now. We're training the next generation of technology professionals. What are you waiting for? Free training & Job Placement Assistance. Time to start your career, Cincinnati.
CTA type APPLY_NOW APPLY_NOW APPLY_NOW
Ad format Image Image Image
Categories Nonprofit Organization Nonprofit Organization Nonprofit Organization
Duration 97 days 97 days 8 days
Like 140 166 59

Per Scholas, Inc. Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Per Scholas, Inc.” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Per Scholas, Inc.” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Per Scholas, Inc.” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Training. Certification. Job placement assistance. Training, Certification & Job placement assistance. Free. Software Testers & Developers are Made Here
Ad text  A new career in technology is ready for you. Start your tuition-free training now.  We're training the next generation of technology professionals. What are you waiting for?  Free training & Job Placement Assistance. Time to start your career, Cincinnati.
Ad type  other  other  other
Ad word count 82  89  80

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Per Scholas, Inc.”, the text type used is other to obtain the best ad performance. “Per Scholas, Inc.” can use this copy style more. On the other hand, “Per Scholas, Inc.” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Per Scholas, Inc.” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Per Scholas, Inc.” are:APPLY_NOW,APPLY_NOW,APPLY_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “APPLY_NOW” help “Per Scholas, Inc.” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Per Scholas, Inc.” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Per Scholas, Inc.” top 3 ads schedules are: 97 days,97 days, and 8 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Per Scholas, Inc.”‘s top 1 ad duration is 97 days. Every advertisement has a life cycle.
“Per Scholas, Inc.” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Per Scholas, Inc.” ad case study report

If you want to check the best ad case study of other advertisers related to “Per Scholas, Inc.”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Per Scholas, Inc.”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.