Award-winning Case Study For People with Disability Australia By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “People with Disability Australia”, or large enterprises, they have established a Facebook page for advertising and promotion. “People with Disability Australia” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “People with Disability Australia” through the method of adspy!

People with Disability Australia Facebook ad Introduction by ad spy method

“People with Disability Australia” introduction:People with Disability Australia Incorporated (PWDA) is a national disability rights and advocacy organisation. Our primary membership is made up of people with disability and organisations mainly constituted by people with disability.

“People with Disability Australia” Facebook ads last run:2020-02-20 20:58:25

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “People with Disability Australia” ads data to help “People with Disability Australia” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “People with Disability Australia”. In this report, we analyze in detail the best ad cases of “People with Disability Australia”.

People with Disability Australia Top3 Ads Case Study:

Advertisers People with Disability Australia People with Disability Australia People with Disability Australia
Ad title Join me in protecting our Royal Commission Bondi Junction- 11 April Caloundra – 9 April
Ad text We need you to help us protect the integrity of our Royal Commission. We want to make sure that ... Do you have questions about your NDIS plan? Do you want help on reviewing or changing your plan... Do you have questions about your NDIS plan? Do you want help on reviewing or changing your plan...
Ad format Image Image Image
Categories Nonprofit Organization Nonprofit Organization Nonprofit Organization
Duration 1 days 14 days 9 days
Like 52 0 2

People with Disability Australia Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “People with Disability Australia” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“People with Disability Australia” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “People with Disability Australia” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Join me in protecting our Royal Commission Bondi Junction- 11 April Caloundra – 9 April
Ad text  We need you to help us protect the integrity of our Royal Commission. We want to make sure that ...  Do you have questions about your NDIS plan? Do you want help on reviewing or changing your plan...  Do you have questions about your NDIS plan? Do you want help on reviewing or changing your plan...
Ad type  other  other  other
Ad word count 1014  550  545

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “People with Disability Australia”, the text type used is other to obtain the best ad performance. “People with Disability Australia” can use this copy style more. On the other hand, “People with Disability Australia” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “People with Disability Australia” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “People with Disability Australia” are:N/A,BOOK_TRAVEL,BOOK_TRAVEL.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “People with Disability Australia” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “People with Disability Australia” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “People with Disability Australia” top 3 ads schedules are: 1 days,14 days, and 9 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “People with Disability Australia”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“People with Disability Australia” should put ads in the best time period, so that ads get the most value in a limited time.

Related “People with Disability Australia” ad case study report

If you want to check the best ad case study of other advertisers related to “People with Disability Australia”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “People with Disability Australia”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.