Award-winning Case Study For PayPoint România By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “PayPoint România”, or large enterprises, they have established a Facebook page for advertising and promotion. “PayPoint România” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “PayPoint România” through the method of adspy!

PayPoint România Facebook ad Introduction by ad spy method

“PayPoint România” introduction:Principalul operator de încasare plăţi, încărcare electronică şi transfer de bani în puncte comerciale.

“PayPoint România” Facebook ads last run:2020-02-25 05:20:11

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “PayPoint România” ads data to help “PayPoint România” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “PayPoint România”. In this report, we analyze in detail the best ad cases of “PayPoint România”.

PayPoint România Top3 Ads Case Study:

Advertisers PayPoint România PayPoint România PayPoint România
Ad title Fă bucurii de sărbători Participa ! Apasa pe poza ! PayPoint România
Ad text De Sărbători, PayPoint și Western Union te ajută să faci bucurii celor dragi. Completează formula... DE PASTE, PAYPOINT TE PREMIAZA ! 21 de PREMII ! ✅Pasul 1. Achita 3 facturi prin serviciul PayPoin... Vesti bune pentru clientii MegaConstruct! De acum, iti poti plati facturile MegaConstruct simplu,...
Ad format Image Image Image
Categories other Company Company
Duration 1 days 10 days 1 days
Like 930 43 111

PayPoint România Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “PayPoint România” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“PayPoint România” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “PayPoint România” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Fă bucurii de sărbători Participa ! Apasa pe poza ! PayPoint România
Ad text  De Sărbători, PayPoint și Western Union te ajută să faci bucurii celor dragi. Completează formula...  DE PASTE, PAYPOINT TE PREMIAZA ! 21 de PREMII ! ✅Pasul 1. Achita 3 facturi prin serviciul PayPoin...  Vesti bune pentru clientii MegaConstruct! De acum, iti poti plati facturile MegaConstruct simplu,...
Ad type  other  other  other
Ad word count 284  541  223

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “PayPoint România”, the text type used is other to obtain the best ad performance. “PayPoint România” can use this copy style more. On the other hand, “PayPoint România” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “PayPoint România” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “PayPoint România” are:SIGN_UP,SIGN_UP,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SIGN_UP” help “PayPoint România” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “PayPoint România” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “PayPoint România” top 3 ads schedules are: 1 days,10 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “PayPoint România”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“PayPoint România” should put ads in the best time period, so that ads get the most value in a limited time.

Related “PayPoint România” ad case study report

If you want to check the best ad case study of other advertisers related to “PayPoint România”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “PayPoint România”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.