Award-winning Case Study For Paul Bensel Jewelers By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Paul Bensel Jewelers”, or large enterprises, they have established a Facebook page for advertising and promotion. “Paul Bensel Jewelers” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Paul Bensel Jewelers” through the method of adspy!

Paul Bensel Jewelers Facebook ad Introduction by ad spy method

“Paul Bensel Jewelers” introduction:Specializing in custom jewelry design and manufacturing, as well as jewelry repair and appraisals.

“Paul Bensel Jewelers” Facebook ads last run:2020-02-17 07:00:32

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Paul Bensel Jewelers” ads data to help “Paul Bensel Jewelers” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Paul Bensel Jewelers”. In this report, we analyze in detail the best ad cases of “Paul Bensel Jewelers”.

Paul Bensel Jewelers Top3 Ads Case Study:

Advertisers Paul Bensel Jewelers Paul Bensel Jewelers Paul Bensel Jewelers
Ad title Paul Bensel Jewelers Paul Bensel Jewelers Paul Bensel Jewelers
Ad text Estate jewelry, loose diamonds and gemstones, stackable bands, and so much more. We also do repai... Voted Yuma's Best Jewelry Store 17 years in a row... we have the best selection of diamonds and g... Shown here is a render of a Paul Bensel Original, which happens to be one of our best selling des...
Ad format Image Image Image
Categories Jewelry & Watches Store Jewelry & Watches Store Jewelry & Watches Store
Duration 208 days 208 days 12 days
Like 0 0 22

Paul Bensel Jewelers Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Paul Bensel Jewelers” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Paul Bensel Jewelers” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Paul Bensel Jewelers” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Paul Bensel Jewelers Paul Bensel Jewelers Paul Bensel Jewelers
Ad text  Estate jewelry, loose diamonds and gemstones, stackable bands, and so much more. We also do repai...  Voted Yuma's Best Jewelry Store 17 years in a row... we have the best selection of diamonds and g...  Shown here is a render of a Paul Bensel Original, which happens to be one of our best selling des...
Ad type  other  other  other
Ad word count 219  233  434

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Paul Bensel Jewelers”, the text type used is other to obtain the best ad performance. “Paul Bensel Jewelers” can use this copy style more. On the other hand, “Paul Bensel Jewelers” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Paul Bensel Jewelers” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Paul Bensel Jewelers” are:GET_DIRECTIONS,GET_DIRECTIONS,GET_DIRECTIONS.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “GET_DIRECTIONS” help “Paul Bensel Jewelers” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Paul Bensel Jewelers” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Paul Bensel Jewelers” top 3 ads schedules are: 208 days,208 days, and 12 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Paul Bensel Jewelers”‘s top 1 ad duration is 208 days. Every advertisement has a life cycle.
“Paul Bensel Jewelers” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Paul Bensel Jewelers” ad case study report

If you want to check the best ad case study of other advertisers related to “Paul Bensel Jewelers”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Paul Bensel Jewelers”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.