Passy Eiffel Case Study Adspy Report of Best Ads - BigSpy

Facebook is the world’s largest social media platform, with 60% of brands marketing on Facebook.Facebook is a platform full of business opportunities. Whether it is individual users, small and medium enterprises, or large enterprises, they have established brand pages on Facebook for advertising and promotion. “Passy Eiffel” chose to advertise on Facebook and achieved success. Now we analyze its successful advertising experience through BigSpy.

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks “Passy Eiffel” ads and analyzes advertising data to help “Passy Eiffel” find the best conversion creatives and ad copy.BigSpy makes the advertising world transparent, allowing more businesses to increase sales conversions through advertising spies. Now BigSpy generates an advertisement report for “Passy Eiffel”, and the link is “advertiser report“. In this report, we analyze in detail the best advertising cases of “Passy Eiffel”.

Passy Eiffel Facebook adspy

“Passy Eiffel” introduction:線上開放海外購物國家:中、港、澳、新加坡、馬來西亞等五區 客服電話:02-28807708 客服信箱:service@airspace.com.tw (其他國家海外購物,請寄信至客服信箱)

“Passy Eiffel” Facebook ads last run:2020-02-20 23:24:17

Top3 Advertising Case Study:

 1st2nd3rd
Advertisers Passy Eiffel Passy Eiffel Passy Eiffel
Ad title Photos from Passy Eiffel's post Photos from Passy Eiffel's post 珍珠x金屬 就是氣質的加分題🔥
Ad text 💗A FALL COLOR PALETTE WE LOVE💗 秋季球球必備款來囉! 夢幻女孩兒們~準備好買一波了嗎? 耳環系列☛ http://bit.ly/2OOZL97 耳夾系列☛ http... 【中秋限定🌝全館低至↘↘3折】 ⏰>>滿$2000現折200<<⏰ 韓國飾品♤全館商品85折☛ http://bit.ly/2NaKvqD 人氣經典♤任選全館49折☛ http://bit.l... 頸鍊讓簡單的穿搭更有層次感 珍珠x金屬 就是氣質的加分題 🔥🔥現貨快速出貨中🔥🔥 > http://bit.ly/2OTk7lM
CTA type N/A N/A N/A
Ad format Carousel Carousel Image
Categories Brand Brand Brand
Duration 35 days 45 days 1 days
Like 1 1 0

Passy Eiffel facebook ad case analytics and study

1.Advertising format and material analysis:

The advertising formats used by “Passy Eiffel” top 3 ads are Carousel,Carousel, and Image.

Ad Format Optimization Suggestions:

The Facebook algorithm indicates that Facebook will give priority to displaying videos to user news sources. So, to get more advertising reach, consider video advertising.

In summary: Facebook’s creatives determine the user’s first sense of advertising. A / B testing of different creatives is required, and different creatives are used for different audiences. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Advertising copy analysis and study:

 1st2nd3rd
Ad titlePhotos from Passy Eiffel's postPhotos from Passy Eiffel's post珍珠x金屬 就是氣質的加分題🔥
Ad text 💗A FALL COLOR PALETTE WE LOVE💗 秋季球球必備款來囉! 夢幻女孩兒們~準備好買一波了嗎? 耳環系列☛ http://bit.ly/2OOZL97 耳夾系列☛ http... 【中秋限定🌝全館低至↘↘3折】 ⏰>>滿$2000現折200<<⏰ 韓國飾品♤全館商品85折☛ http://bit.ly/2NaKvqD 人氣經典♤任選全館49折☛ http://bit.l... 頸鍊讓簡單的穿搭更有層次感 珍珠x金屬 就是氣質的加分題 🔥🔥現貨快速出貨中🔥🔥 > http://bit.ly/2OTk7lM
Ad type other other other
Ad word count142 174 64

Ad copy optimization suggestions:

Although copywriting accounts for a small part of advertising, copywriting can directly affect the click-through rate of ads. Among all the ads of “Passy Eiffel”, the text type used is other to obtain the best advertising results. “Passy Eiffel” can use this copy style more. On the other hand, Advertising copy requires A / B testing, because the length of copy, spacing, and size of fonts, white space, etc. are all different.

Summary: Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing ad copy, advertisers can learn how to design good ad copy.

3. Type of CTA analytics and study:

The types of CTA used by “Passy Eiffel” are:N/A,N/A,N/A.

CTA optimization recommendations:

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it. Adding a call to action to your Facebook ad lets users know what to expect from the other side of the ad.

In the 1st advertising case, the use of “N/A” help “Passy Eiffel” gets a higher conversion.

In summary: Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for your test.

4. Advertising schedule:

“Passy Eiffel” When Facebook ads are placed on Facebook, the ad schedules are 35 days,45 days, and 1 days.

Ad scheduling optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook advertising report, which day and time will you get the results. With this, you can set the schedule for your ads so that they only run during valuable time periods.

Finally, the above is the analysis and optimization suggestions for the Facebook ads of “Passy Eiffel”. The analysis and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through Bigspy. In real advertising marketing, marketers also need to have in-depth analysis of products through BigSpy, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.