Award-winning Case Study For Parisienne Beauty By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Parisienne Beauty”, or large enterprises, they have established a Facebook page for advertising and promotion. “Parisienne Beauty” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Parisienne Beauty” through the method of adspy!

Parisienne Beauty Facebook ad Introduction by ad spy method

“Parisienne Beauty” introduction:SALON DE COIFFURE ET D'ESTHETIQUE AVEC OU SANS RENDEZ-VOUS � rdv en pv ou au � 0146970442 Espèce et CB acceptés

“Parisienne Beauty” Facebook ads last run:2020-02-12 05:59:57

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Parisienne Beauty” ads data to help “Parisienne Beauty” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Parisienne Beauty”. In this report, we analyze in detail the best ad cases of “Parisienne Beauty”.

Parisienne Beauty Top3 Ads Case Study:

Advertisers Parisienne Beauty Parisienne Beauty Parisienne Beauty
Ad title Parisienne Beauty LA PARISIENNE BEAUTY (@la_parisienne_beauty) • Instagram photos and videos Parisienne Beauty
Ad text Avant Après OUVERT Du lundi au vendredi de 10h30 à 19h le samedi de 9h30 à 18h30 le dimanche d... OUVERT Du lundi au vendredi de 10h30 à 19h le samedi de 9h30 à 18h30 le dimanche de 11h à 19h ... OUVERT Du lundi au vendredi de 10h30 à 19h le samedi de 9h30 à 18h30 le dimanche de 11h à 19h ...
Ad format Carousel Image Video
Categories Hair Salon Hair Salon Hair Salon
Duration 1 days 1 days 1 days
Like 0 0 0

Parisienne Beauty Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Parisienne Beauty” top 3 ads are: Carousel,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Parisienne Beauty” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Parisienne Beauty” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Parisienne Beauty LA PARISIENNE BEAUTY (@la_parisienne_beauty) • Instagram photos and videos Parisienne Beauty
Ad text  Avant Après OUVERT Du lundi au vendredi de 10h30 à 19h le samedi de 9h30 à 18h30 le dimanche d...  OUVERT Du lundi au vendredi de 10h30 à 19h le samedi de 9h30 à 18h30 le dimanche de 11h à 19h ...  OUVERT Du lundi au vendredi de 10h30 à 19h le samedi de 9h30 à 18h30 le dimanche de 11h à 19h ...
Ad type  other  other  other
Ad word count 476  464  464

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Parisienne Beauty”, the text type used is other to obtain the best ad performance. “Parisienne Beauty” can use this copy style more. On the other hand, “Parisienne Beauty” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Parisienne Beauty” can learn competitors how to write a good ad copy.

3. Type of CTA case study:


Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “VIEW_INSTAGRAM_PROFILE” help “Parisienne Beauty” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Parisienne Beauty” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Parisienne Beauty” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Parisienne Beauty”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Parisienne Beauty” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Parisienne Beauty” ad case study report

If you want to check the best ad case study of other advertisers related to “Parisienne Beauty”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Parisienne Beauty”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.