Award-winning Case Study For Pampers 幫寶適 By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Pampers 幫寶適”, or large enterprises, they have established a Facebook page for advertising and promotion. “Pampers 幫寶適” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Pampers 幫寶適” through the method of adspy!

Pampers 幫寶適 Facebook ad Introduction by ad spy method

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“Pampers 幫寶適” Facebook ads last run:2020-02-17 05:24:29

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Pampers 幫寶適” ads data to help “Pampers 幫寶適” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Pampers 幫寶適”. In this report, we analyze in detail the best ad cases of “Pampers 幫寶適”.

Pampers 幫寶適 Top3 Ads Case Study:

 1st2nd3rd
Advertisers Pampers 幫寶適 Pampers 幫寶適 Pampers 幫寶適
Ad title 登記入會即送日本銷量NO.1拉拉褲 撕下包裝上正貨貼紙即減$15 【登記免費領取試用裝】
Ad text 【紙尿片同拉拉褲有乜分別?】🧐 唔知各位畀BB用緊紙尿片嘅媽媽會唔會因為BB換片周身郁開始有換片煩惱? 我哋今次準備佐三個唔同場合嘅換片方便度大測試!等大家可以了解幾時可以轉用拉拉褲。 ... 【藥房優惠又黎啦!】 凡到指定藥房購買Pampers Ichiban紙尿片/拉拉褲或Pampers超薄乾爽拉拉褲,只要撕下包裝上嘅正貨貼紙即可-$15 ❤ 【登記領取試用裝】 Pampers Ichiban系列分別有紙尿片及拉拉褲,兩款都係日本進口但你又知唔知你嘅BB最適合用邊隻? Pampers Ichiban 紙尿片「透氣度、吸收度、吸稀...
CTA type SIGN_UP SHOP_NOW SIGN_UP
Ad format Video Image Video
Categories Baby Goods/Kids Goods Baby Goods/Kids Goods Baby Goods/Kids Goods
Duration 1 days 1 days 1 days
Like 39 63 4

Pampers 幫寶適 Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Pampers 幫寶適” top 3 ads are: Video,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Pampers 幫寶適” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Pampers 幫寶適” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 登記入會即送日本銷量NO.1拉拉褲 撕下包裝上正貨貼紙即減$15 【登記免費領取試用裝】
Ad text  【紙尿片同拉拉褲有乜分別?】🧐 唔知各位畀BB用緊紙尿片嘅媽媽會唔會因為BB換片周身郁開始有換片煩惱? 我哋今次準備佐三個唔同場合嘅換片方便度大測試!等大家可以了解幾時可以轉用拉拉褲。 ...  【藥房優惠又黎啦!】 凡到指定藥房購買Pampers Ichiban紙尿片/拉拉褲或Pampers超薄乾爽拉拉褲,只要撕下包裝上嘅正貨貼紙即可-$15 ❤  【登記領取試用裝】 Pampers Ichiban系列分別有紙尿片及拉拉褲,兩款都係日本進口但你又知唔知你嘅BB最適合用邊隻? Pampers Ichiban 紙尿片「透氣度、吸收度、吸稀...
Ad type  other  other  other
Ad word count 168  77  210

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Pampers 幫寶適”, the text type used is other to obtain the best ad performance. “Pampers 幫寶適” can use this copy style more. On the other hand, “Pampers 幫寶適” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Pampers 幫寶適” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Pampers 幫寶適” are:SIGN_UP,SHOP_NOW,SIGN_UP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SIGN_UP” help “Pampers 幫寶適” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Pampers 幫寶適” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Pampers 幫寶適” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Pampers 幫寶適”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Pampers 幫寶適” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Pampers 幫寶適” ad case study report

If you want to check the best ad case study of other advertisers related to “Pampers 幫寶適”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Pampers 幫寶適”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.