Award-winning Case Study For Paco Rabanne Parfums By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Paco Rabanne Parfums”, or large enterprises, they have established a Facebook page for advertising and promotion. “Paco Rabanne Parfums” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Paco Rabanne Parfums” through the method of adspy!

Paco Rabanne Parfums Facebook ad Introduction by ad spy method

“Paco Rabanne Parfums” introduction:Welcome to the official Paco Rabanne fragrances page. Discover our iconic fragrances 1 Million, Invictus & Olympéa, Black XS and Pure XS.

“Paco Rabanne Parfums” Facebook ads last run:2020-02-17 05:28:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Paco Rabanne Parfums” ads data to help “Paco Rabanne Parfums” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Paco Rabanne Parfums”. In this report, we analyze in detail the best ad cases of “Paco Rabanne Parfums”.

Paco Rabanne Parfums Top3 Ads Case Study:

Advertisers Paco Rabanne Parfums Paco Rabanne Parfums Paco Rabanne Parfums
Ad title  Paco Rabanne Parfums Paco Rabanne Parfums
Ad text your empire, your success! #LadyMillionEmpire #PacoRabanne Looking for the perfect gift? Treat her to the new Lady Million Empire 1 Million и Lady Million от Paco Rabanne. Присоединяйся к #millionnation.
Ad format Image Others Carousel
Categories other other other
Duration 5 days 1 days 8 days
Like 8463 0 8

Paco Rabanne Parfums Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Paco Rabanne Parfums” top 3 ads are: Image,Others, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Paco Rabanne Parfums” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Paco Rabanne Parfums” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Paco Rabanne Parfums Paco Rabanne Parfums
Ad text  your empire, your success! #LadyMillionEmpire #PacoRabanne  Looking for the perfect gift? Treat her to the new Lady Million Empire  1 Million и Lady Million от Paco Rabanne. Присоединяйся к #millionnation.
Ad type  other  other  other
Ad word count 59  70  73

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Paco Rabanne Parfums”, the text type used is other to obtain the best ad performance. “Paco Rabanne Parfums” can use this copy style more. On the other hand, “Paco Rabanne Parfums” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Paco Rabanne Parfums” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Paco Rabanne Parfums” are:N/A,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Paco Rabanne Parfums” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Paco Rabanne Parfums” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Paco Rabanne Parfums” top 3 ads schedules are: 5 days,1 days, and 8 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Paco Rabanne Parfums”‘s top 1 ad duration is 5 days. Every advertisement has a life cycle.
“Paco Rabanne Parfums” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Paco Rabanne Parfums” ad case study report

If you want to check the best ad case study of other advertisers related to “Paco Rabanne Parfums”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Paco Rabanne Parfums”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.