Award-winning Case Study For OXO Apps - Games Studio By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “OXO Apps - Games Studio”, or large enterprises, they have established a Facebook page for advertising and promotion. “OXO Apps - Games Studio” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “OXO Apps - Games Studio” through the method of adspy!

OXO Apps - Games Studio Facebook ad Introduction by ad spy method

“OXO Apps - Games Studio” introduction:OXO Apps has developed & published over 200 apps including games for kids on Android & iOS.

“OXO Apps - Games Studio” Facebook ads last run:2020-02-25 01:13:51

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “OXO Apps - Games Studio” ads data to help “OXO Apps - Games Studio” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “OXO Apps - Games Studio”. In this report, we analyze in detail the best ad cases of “OXO Apps - Games Studio”.

OXO Apps - Games Studio Top3 Ads Case Study:

 1st2nd3rd
Advertisers OXO Apps - Games Studio OXO Apps - Games Studio OXO Apps - Games Studio
Ad title Hit Nails to all Bosses US Army Car Transport & Cruise Ship Simulator Game Play Words Match Game & Become President
Ad text Ultimate Challenge - You can't beat Level 20! Download & Play this best US Army transport game with cruise ship & army cargo trucks. 
CTA type INSTALL_MOBILE_APP INSTALL_MOBILE_APP INSTALL_MOBILE_APP
Ad format Video Carousel Video
Categories App Page App Page App Page
Duration 16 days 13 days 1 days
Like 25 71 4

OXO Apps - Games Studio Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “OXO Apps - Games Studio” top 3 ads are: Video,Carousel, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“OXO Apps - Games Studio” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “OXO Apps - Games Studio” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Hit Nails to all Bosses US Army Car Transport & Cruise Ship Simulator Game Play Words Match Game & Become President
Ad text  Ultimate Challenge - You can't beat Level 20!  Download & Play this best US Army transport game with cruise ship & army cargo trucks.  
Ad type  other  other  other
Ad word count 45  86  0

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “OXO Apps - Games Studio”, the text type used is other to obtain the best ad performance. “OXO Apps - Games Studio” can use this copy style more. On the other hand, “OXO Apps - Games Studio” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “OXO Apps - Games Studio” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “OXO Apps - Games Studio” are:INSTALL_MOBILE_APP,INSTALL_MOBILE_APP,INSTALL_MOBILE_APP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “INSTALL_MOBILE_APP” help “OXO Apps - Games Studio” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “OXO Apps - Games Studio” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “OXO Apps - Games Studio” top 3 ads schedules are: 16 days,13 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “OXO Apps - Games Studio”‘s top 1 ad duration is 16 days. Every advertisement has a life cycle.
“OXO Apps - Games Studio” should put ads in the best time period, so that ads get the most value in a limited time.

Related “OXO Apps - Games Studio” ad case study report

If you want to check the best ad case study of other advertisers related to “OXO Apps - Games Studio”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “OXO Apps - Games Studio”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.