Award-winning Case Study For OWEN Fashion By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “OWEN Fashion”, or large enterprises, they have established a Facebook page for advertising and promotion. “OWEN Fashion” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “OWEN Fashion” through the method of adspy!

OWEN Fashion Facebook ad Introduction by ad spy method

“OWEN Fashion” introduction:Owen - Thương hiệu thời trang dành cho phái mạnh

“OWEN Fashion” Facebook ads last run:2020-02-17 09:16:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “OWEN Fashion” ads data to help “OWEN Fashion” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “OWEN Fashion”. In this report, we analyze in detail the best ad cases of “OWEN Fashion”.

OWEN Fashion Top3 Ads Case Study:

Advertisers OWEN Fashion OWEN Fashion OWEN Fashion
Ad title Kim Trang Kim Trang صور من منشور ‏‎OWEN Fashion‎‏
Ad text   XUÂN CANH TÍ - LÌ XÌ NHƯ Ý Tặng bao lì xì OWEN kèm #Voucher_1triệu Khắp đườ...  ĐÓN QUÀ GIÁNG SINH - ƯU ĐÃI TƯNG BỪNG #TẶNG 1 áo T-shirt với hóa đơn từ 800K Giáng sinh này, hã...
Ad format Image Image Image
Categories other other other
Duration 8 days 9 days 2 days
Like 2 1 13585

OWEN Fashion Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “OWEN Fashion” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“OWEN Fashion” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “OWEN Fashion” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Kim Trang Kim Trang صور من منشور ‏‎OWEN Fashion‎‏
Ad text     XUÂN CANH TÍ - LÌ XÌ NHƯ Ý Tặng bao lì xì OWEN kèm #Voucher_1triệu Khắp đườ...   ĐÓN QUÀ GIÁNG SINH - ƯU ĐÃI TƯNG BỪNG #TẶNG 1 áo T-shirt với hóa đơn từ 800K Giáng sinh này, hã...
Ad type  other  other  other
Ad word count 0  1035  633

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “OWEN Fashion”, the text type used is other to obtain the best ad performance. “OWEN Fashion” can use this copy style more. On the other hand, “OWEN Fashion” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “OWEN Fashion” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “OWEN Fashion” are:N/A,MESSAGE_PAGE,MESSAGE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “OWEN Fashion” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “OWEN Fashion” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “OWEN Fashion” top 3 ads schedules are: 8 days,9 days, and 2 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “OWEN Fashion”‘s top 1 ad duration is 8 days. Every advertisement has a life cycle.
“OWEN Fashion” should put ads in the best time period, so that ads get the most value in a limited time.

Related “OWEN Fashion” ad case study report

If you want to check the best ad case study of other advertisers related to “OWEN Fashion”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “OWEN Fashion”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.