Award-winning Case Study For OutDoors GPS By Adspy - BigSpy


Facebook is the world's largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it's individual users, small and medium enterprises like "OutDoors GPS", or large enterprises, they have established a Facebook page for advertising and promotion. "OutDoors GPS" chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on "OutDoors GPS" through the method of adspy!You can check for more information on our website adspy.

OutDoors GPS Facebook ad Introduction by ad spy method

"OutDoors GPS" introduction:Rediscover the beautiful outdoors with the #1 outdoors navigation app. OutDoors brings you superb topographical maps, such as Ordnance Survey, on your iPhone. No internet access needed! Superb 1:25k, 1:50k Ordnance Survey Maps can be downloaded too!

"OutDoors GPS" Facebook ads last run:2019-12-31 09:40:20

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.You can check for more information on google adwords spy tool.

BigSpy tracks and analyzes "OutDoors GPS" ads data to help "OutDoors GPS" find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. Get more advertising tips: "shopify store spy tool" "clothes advertisement example".

Now BigSpy generates an ad report for "OutDoors GPS". In this report, we analyze in detail the best ad cases of "OutDoors GPS".

OutDoors GPS Top3 Ads Case Study:

Advertisers OutDoors GPS OutDoors GPS OutDoors GPS
Ad title Ordnance Survey Maps at Your Fingertips "Best UK Travel App Winner" –The Telegraph OutDoors GPS
Ad text Powerful navigation always in your pocket Ordnance Survey Maps at Your Fingertips “The best way to access Ordnance Survey Maps. Five out of Five Stars.” -Stuff Magazine "Best UK ...
Ad format Video Video Carousel
Categories other other App Page
Duration 3 days 1 days 133 days
Like 4 4 0

OutDoors GPS Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by "OutDoors GPS" top 3 ads are: Video,Video, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

"OutDoors GPS" likes to use Video ads as material. In fact, Facebook's creatives determine the user's first sense. "OutDoors GPS" perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry's latest ads and competitors' ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Ordnance Survey Maps at Your Fingertips "Best UK Travel App Winner" –The Telegraph OutDoors GPS
Ad text  Powerful navigation always in your pocket  Ordnance Survey Maps at Your Fingertips  “The best way to access Ordnance Survey Maps. Five out of Five Stars.” -Stuff Magazine "Best UK ...
Ad type  other  other  other
Ad word count 41  39  194

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of "OutDoors GPS", the text type used is other to obtain the best ad performance. "OutDoors GPS" can use this copy style more. On the other hand, "OutDoors GPS" mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user's psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, "OutDoors GPS" can learn competitors how to write a good ad copy. If you are interested in cross-border e-commerce or advertising optimization, you can also check walmart dropshipping.

3. Type of CTA case study:

The types of CTA used by "OutDoors GPS" are:DOWNLOAD,USE_APP,INSTALL_MOBILE_APP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “DOWNLOAD” help "OutDoors GPS" gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the "OutDoors GPS" test. If you are interested in cross-border e-commerce or advertising optimization, you can also check amazon seller chart.

4. Ad schedule case study:

When doing Facebook ad marketing, "OutDoors GPS" top 3 ads schedules are: 3 days,1 days, and 133 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the "OutDoors GPS"'s top 1 ad duration is 3 days. Every advertisement has a life cycle.
"OutDoors GPS" should put ads in the best time period, so that ads get the most value in a limited time. I think you might also be interested in these contents “dropshippers“ ”amzchart“.

Related "OutDoors GPS" ad case study report

If you want to check the best ad case study of other advertisers related to "OutDoors GPS", you can click the name below to view the related report.

Finally, the above is the ad spy and case study for "OutDoors GPS". The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.