Award-winning Case Study For Outdoor Photography Guide By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Outdoor Photography Guide”, or large enterprises, they have established a Facebook page for advertising and promotion. “Outdoor Photography Guide” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Outdoor Photography Guide” through the method of adspy!

Outdoor Photography Guide Facebook ad Introduction by ad spy method

“Outdoor Photography Guide” introduction:Outdoor Photography Guide - to educate and inspire you in the art of outdoor photography

“Outdoor Photography Guide” Facebook ads last run:2020-02-17 06:56:41

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Outdoor Photography Guide” ads data to help “Outdoor Photography Guide” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Outdoor Photography Guide”. In this report, we analyze in detail the best ad cases of “Outdoor Photography Guide”.

Outdoor Photography Guide Top3 Ads Case Study:

Advertisers Outdoor Photography Guide Outdoor Photography Guide Outdoor Photography Guide
Ad title Free Photography How-To Videos Improve Your Photography - Now Only $1! A Year of Photography Instruction for only $1!
Ad text Outdoor photography videos & tips delivered each week. Join our newsletter. It's FREE! CONGRATS! You've been invited to become a Premium Member in the Outdoor Photography Guide. Get e... ********** JOIN OPG FOR ONLY $1! ********** ✔️ Exclusive access to all video courses at home or ...
Ad format Image Image Image
Categories other other other
Duration 1 days 1 days 1 days
Like 6742 167 3

Outdoor Photography Guide Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Outdoor Photography Guide” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Outdoor Photography Guide” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Outdoor Photography Guide” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Free Photography How-To Videos Improve Your Photography - Now Only $1! A Year of Photography Instruction for only $1!
Ad text  Outdoor photography videos & tips delivered each week. Join our newsletter. It's FREE!  CONGRATS! You've been invited to become a Premium Member in the Outdoor Photography Guide. Get e...  ********** JOIN OPG FOR ONLY $1! ********** ✔️ Exclusive access to all video courses at home or ...
Ad type  other  other  other
Ad word count 86  247  604

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Outdoor Photography Guide”, the text type used is other to obtain the best ad performance. “Outdoor Photography Guide” can use this copy style more. On the other hand, “Outdoor Photography Guide” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Outdoor Photography Guide” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Outdoor Photography Guide” are:SIGN_UP,SIGN_UP,SIGN_UP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SIGN_UP” help “Outdoor Photography Guide” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Outdoor Photography Guide” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Outdoor Photography Guide” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Outdoor Photography Guide”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Outdoor Photography Guide” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Outdoor Photography Guide” ad case study report

If you want to check the best ad case study of other advertisers related to “Outdoor Photography Guide”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Outdoor Photography Guide”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.