Award-winning Case Study For OTEES South Africa By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “OTEES South Africa”, or large enterprises, they have established a Facebook page for advertising and promotion. “OTEES South Africa” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “OTEES South Africa” through the method of adspy!

OTEES South Africa Facebook ad Introduction by ad spy method

“OTEES South Africa” introduction:Find the fun in breakfast. Bokomo Otees range of cereals is the fun way to kick off your day. Try South Africa's first multigrain cereal!

“OTEES South Africa” Facebook ads last run:2020-02-21 17:52:20

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “OTEES South Africa” ads data to help “OTEES South Africa” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “OTEES South Africa”. In this report, we analyze in detail the best ad cases of “OTEES South Africa”.

OTEES South Africa Top3 Ads Case Study:

Advertisers OTEES South Africa OTEES South Africa OTEES South Africa
Ad title Crack the OTEES Colour Code and WIN! Crack the OTEES Colour Code and WIN! OTEES South Africa
Ad text Do you crack codes for breakfast? You champ Put those skills to use and crack the OTEES colour c... Been cracking codes since birth? We thought so Don’t miss your chance to crack the OTEES Colour ... I love OTEES Bubblegum Flavoured Cereal because… ☑️ Colour ☑️ Marshmallows ☑️ Crunch ☑️ Other L...
CTA type N/A N/A N/A
Ad format Video Video Image
Categories Food & Beverage Company Food & Beverage Company Food & Beverage Company
Duration 26 days 26 days 1 days
Like 13 11 133

OTEES South Africa Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “OTEES South Africa” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“OTEES South Africa” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “OTEES South Africa” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Crack the OTEES Colour Code and WIN! Crack the OTEES Colour Code and WIN! OTEES South Africa
Ad text  Do you crack codes for breakfast? You champ Put those skills to use and crack the OTEES colour c...  Been cracking codes since birth? We thought so Don’t miss your chance to crack the OTEES Colour ...  I love OTEES Bubblegum Flavoured Cereal because… ☑️ Colour ☑️ Marshmallows ☑️ Crunch ☑️ Other L...
Ad type  other  other  other
Ad word count 450  426  138

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “OTEES South Africa”, the text type used is other to obtain the best ad performance. “OTEES South Africa” can use this copy style more. On the other hand, “OTEES South Africa” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “OTEES South Africa” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “OTEES South Africa” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “OTEES South Africa” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “OTEES South Africa” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “OTEES South Africa” top 3 ads schedules are: 26 days,26 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “OTEES South Africa”‘s top 1 ad duration is 26 days. Every advertisement has a life cycle.
“OTEES South Africa” should put ads in the best time period, so that ads get the most value in a limited time.

Related “OTEES South Africa” ad case study report

If you want to check the best ad case study of other advertisers related to “OTEES South Africa”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “OTEES South Africa”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.