Award-winning Case Study For OSSLab Geek Lab By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “OSSLab Geek Lab”, or large enterprises, they have established a Facebook page for advertising and promotion. “OSSLab Geek Lab” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “OSSLab Geek Lab” through the method of adspy!

OSSLab Geek Lab Facebook ad Introduction by ad spy method

“OSSLab Geek Lab” introduction:這是個IT實驗室在Storage 、Information security、 Networking 、Embedded 造業(Karma)與解業的故事及心得

“OSSLab Geek Lab” Facebook ads last run:2020-02-10 16:47:38

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “OSSLab Geek Lab” ads data to help “OSSLab Geek Lab” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “OSSLab Geek Lab”. In this report, we analyze in detail the best ad cases of “OSSLab Geek Lab”.

OSSLab Geek Lab Top3 Ads Case Study:

 1st2nd3rd
Advertisers OSSLab Geek Lab OSSLab Geek Lab OSSLab Geek Lab
Ad title OSSLab-春日蘋果電腦特賣 4/2~4/21 現金97折+刷卡免手續費 任何你舉得出來的Surface優點,它通通有 Microsoft Surface Go 官方廣告
Ad text [OSSLab-春日蘋果電腦特賣] 從 4/2(二) 開始 直到 4/21(日) 為止,只要是透過我們的官網購買蘋果商品(iMac、MacBook、iPad) http://store.ossl... 「任何你舉得出來的Surface優點,它通通有」 你或許已經見過Surface家族新成員──Surface Go,現在也能在OSSLab詢問了!   相較於我們主打的Surface Pro,G... 「任何你舉得出 身為筆電該有的優點,它都有」 你或許已知道Surface Go,現在也能在OSSLab詢問與購買了,讓您出門在外也有一定的工作力。
CTA type SHOP_NOW LEARN_MORE SHOP_NOW
Ad format Video Video Video
Categories Local Business Local Business Local Business
Duration 1 days 9 days 9 days
Like 22 0 3

OSSLab Geek Lab Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “OSSLab Geek Lab” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“OSSLab Geek Lab” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “OSSLab Geek Lab” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title OSSLab-春日蘋果電腦特賣 4/2~4/21 現金97折+刷卡免手續費 任何你舉得出來的Surface優點,它通通有 Microsoft Surface Go 官方廣告
Ad text  [OSSLab-春日蘋果電腦特賣] 從 4/2(二) 開始 直到 4/21(日) 為止,只要是透過我們的官網購買蘋果商品(iMac、MacBook、iPad) http://store.ossl...  「任何你舉得出來的Surface優點,它通通有」 你或許已經見過Surface家族新成員──Surface Go,現在也能在OSSLab詢問了!   相較於我們主打的Surface Pro,G...  「任何你舉得出 身為筆電該有的優點,它都有」 你或許已知道Surface Go,現在也能在OSSLab詢問與購買了,讓您出門在外也有一定的工作力。
Ad type  other  other  other
Ad word count 694  449  73

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “OSSLab Geek Lab”, the text type used is other to obtain the best ad performance. “OSSLab Geek Lab” can use this copy style more. On the other hand, “OSSLab Geek Lab” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “OSSLab Geek Lab” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “OSSLab Geek Lab” are:SHOP_NOW,LEARN_MORE,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “OSSLab Geek Lab” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “OSSLab Geek Lab” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “OSSLab Geek Lab” top 3 ads schedules are: 1 days,9 days, and 9 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “OSSLab Geek Lab”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“OSSLab Geek Lab” should put ads in the best time period, so that ads get the most value in a limited time.

Related “OSSLab Geek Lab” ad case study report

If you want to check the best ad case study of other advertisers related to “OSSLab Geek Lab”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “OSSLab Geek Lab”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.