Award-winning Case Study For Orville's Home Appliances By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Orville's Home Appliances”, or large enterprises, they have established a Facebook page for advertising and promotion. “Orville's Home Appliances” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Orville's Home Appliances” through the method of adspy!

Orville's Home Appliances Facebook ad Introduction by ad spy method

“Orville's Home Appliances” introduction:Your Home. Our Life. Largest Appliance Selection In Western New York.

“Orville's Home Appliances” Facebook ads last run:2020-02-17 07:08:36

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Orville's Home Appliances” ads data to help “Orville's Home Appliances” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Orville's Home Appliances”. In this report, we analyze in detail the best ad cases of “Orville's Home Appliances”.

Orville's Home Appliances Top3 Ads Case Study:

 1st2nd3rd
Advertisers Orville's Home Appliances Orville's Home Appliances Orville's Home Appliances
Ad title Shop Orville's for the Best Deals! Visit Our Two Convenient Rochester Locations Happy Easter!
Ad text Take advantage of our savings up to $2,000 on Four Matching Kitchen Appliances happening now! Lowest Prices and Fastest Appliance Delivery in WNY – GUARANTEED! Easter is this Sunday, hop in today for amazing holiday deals!
CTA type SHOP_NOW SHOP_NOW SHOP_NOW
Ad format Image Image Video
Categories Appliances Appliances Appliances
Duration 276 days 21 days 5 days
Like 23 2 0

Orville's Home Appliances Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Orville's Home Appliances” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Orville's Home Appliances” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Orville's Home Appliances” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Shop Orville's for the Best Deals! Visit Our Two Convenient Rochester Locations Happy Easter!
Ad text  Take advantage of our savings up to $2,000 on Four Matching Kitchen Appliances happening now!  Lowest Prices and Fastest Appliance Delivery in WNY – GUARANTEED!  Easter is this Sunday, hop in today for amazing holiday deals!
Ad type  other  other  other
Ad word count 93  65  62

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Orville's Home Appliances”, the text type used is other to obtain the best ad performance. “Orville's Home Appliances” can use this copy style more. On the other hand, “Orville's Home Appliances” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Orville's Home Appliances” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Orville's Home Appliances” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Orville's Home Appliances” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Orville's Home Appliances” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Orville's Home Appliances” top 3 ads schedules are: 276 days,21 days, and 5 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Orville's Home Appliances”‘s top 1 ad duration is 276 days. Every advertisement has a life cycle.
“Orville's Home Appliances” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Orville's Home Appliances” ad case study report

If you want to check the best ad case study of other advertisers related to “Orville's Home Appliances”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Orville's Home Appliances”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.