Award-winning Case Study For ORRA Diamond Jewellery By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “ORRA Diamond Jewellery”, or large enterprises, they have established a Facebook page for advertising and promotion. “ORRA Diamond Jewellery” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “ORRA Diamond Jewellery” through the method of adspy!

ORRA Diamond Jewellery Facebook ad Introduction by ad spy method

“ORRA Diamond Jewellery” introduction:ORRA is India's finest diamond jewellery retail chain with a network of stores across 21 cities

“ORRA Diamond Jewellery” Facebook ads last run:2020-02-17 06:12:38

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “ORRA Diamond Jewellery” ads data to help “ORRA Diamond Jewellery” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “ORRA Diamond Jewellery”. In this report, we analyze in detail the best ad cases of “ORRA Diamond Jewellery”.

ORRA Diamond Jewellery Top3 Ads Case Study:

Advertisers ORRA Diamond Jewellery ORRA Diamond Jewellery ORRA Diamond Jewellery
Ad title ORRA Diamond Jewellery ORRA Diamond Jewellery ORRA Diamond Jewellery
Ad text Vogue features ORRA’s bridal range for every wedding occasion Link: Awarded the Best Diamond Earring at IJ – Jeweller’s Choice Awards 2015 and Best Earrings of the Y... Make a statement with the glittering diamonds of #ORRA diamond jewelry collection and avail 20% o...
Ad format Image Image Video
Categories Jewelry/Watches Jewelry/Watches Jewelry/Watches
Duration 143 days 143 days 28 days
Like 0 0 0

ORRA Diamond Jewellery Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “ORRA Diamond Jewellery” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“ORRA Diamond Jewellery” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “ORRA Diamond Jewellery” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title ORRA Diamond Jewellery ORRA Diamond Jewellery ORRA Diamond Jewellery
Ad text  Vogue features ORRA’s bridal range for every wedding occasion Link:  Awarded the Best Diamond Earring at IJ – Jeweller’s Choice Awards 2015 and Best Earrings of the Y...  Make a statement with the glittering diamonds of #ORRA diamond jewelry collection and avail 20% o...
Ad type  other  other  other
Ad word count 90  468  317

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “ORRA Diamond Jewellery”, the text type used is other to obtain the best ad performance. “ORRA Diamond Jewellery” can use this copy style more. On the other hand, “ORRA Diamond Jewellery” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “ORRA Diamond Jewellery” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “ORRA Diamond Jewellery” are:N/A,N/A,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “ORRA Diamond Jewellery” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “ORRA Diamond Jewellery” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “ORRA Diamond Jewellery” top 3 ads schedules are: 143 days,143 days, and 28 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “ORRA Diamond Jewellery”‘s top 1 ad duration is 143 days. Every advertisement has a life cycle.
“ORRA Diamond Jewellery” should put ads in the best time period, so that ads get the most value in a limited time.

Related “ORRA Diamond Jewellery” ad case study report

If you want to check the best ad case study of other advertisers related to “ORRA Diamond Jewellery”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “ORRA Diamond Jewellery”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.