Award-winning Case Study For Orangetheory Fitness Green Hills By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Orangetheory Fitness Green Hills”, or large enterprises, they have established a Facebook page for advertising and promotion. “Orangetheory Fitness Green Hills” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Orangetheory Fitness Green Hills” through the method of adspy!

Orangetheory Fitness Green Hills Facebook ad Introduction by ad spy method

“Orangetheory Fitness Green Hills” introduction:Heart-rate based interval training in a fun and energizing group environment. Burn calories after you workout? That's the Orange effect!

“Orangetheory Fitness Green Hills” Facebook ads last run:2020-02-17 05:20:29

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Orangetheory Fitness Green Hills” ads data to help “Orangetheory Fitness Green Hills” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Orangetheory Fitness Green Hills”. In this report, we analyze in detail the best ad cases of “Orangetheory Fitness Green Hills”.

Orangetheory Fitness Green Hills Top3 Ads Case Study:

Advertisers Orangetheory Fitness Green Hills Orangetheory Fitness Green Hills Orangetheory Fitness Green Hills
Ad title Orangetheory Fitness Green Hills Hurry Before This Offer Ends! Win 10 FREE Classes!
Ad text  Try our workout and discover the science behind the sweat. Get more results from a science-backed... During our workouts, your own heart rate is tracked in REAL TIME, so you always know when you nee...
Ad format Video Image Image
Categories Gym/Physical Fitness Center Gym/Physical Fitness Center Gym/Physical Fitness Center
Duration 28 days 20 days 38 days
Like 0 0 5

Orangetheory Fitness Green Hills Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Orangetheory Fitness Green Hills” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Orangetheory Fitness Green Hills” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Orangetheory Fitness Green Hills” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Orangetheory Fitness Green Hills Hurry Before This Offer Ends! Win 10 FREE Classes!
Ad text    Try our workout and discover the science behind the sweat. Get more results from a science-backed...  During our workouts, your own heart rate is tracked in REAL TIME, so you always know when you nee...
Ad type  other  other  other
Ad word count 0  205  218

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Orangetheory Fitness Green Hills”, the text type used is other to obtain the best ad performance. “Orangetheory Fitness Green Hills” can use this copy style more. On the other hand, “Orangetheory Fitness Green Hills” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Orangetheory Fitness Green Hills” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Orangetheory Fitness Green Hills” are:SIGN_UP,SIGN_UP,SIGN_UP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SIGN_UP” help “Orangetheory Fitness Green Hills” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Orangetheory Fitness Green Hills” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Orangetheory Fitness Green Hills” top 3 ads schedules are: 28 days,20 days, and 38 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Orangetheory Fitness Green Hills”‘s top 1 ad duration is 28 days. Every advertisement has a life cycle.
“Orangetheory Fitness Green Hills” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Orangetheory Fitness Green Hills” ad case study report

If you want to check the best ad case study of other advertisers related to “Orangetheory Fitness Green Hills”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Orangetheory Fitness Green Hills”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.