Award-winning Case Study For Optimum Wellness By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Optimum Wellness”, or large enterprises, they have established a Facebook page for advertising and promotion. “Optimum Wellness” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Optimum Wellness” through the method of adspy!

Optimum Wellness Facebook ad Introduction by ad spy method

“Optimum Wellness” introduction:Natural Health Solutions With Leading Edge Science

“Optimum Wellness” Facebook ads last run:2020-02-17 09:24:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Optimum Wellness” ads data to help “Optimum Wellness” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Optimum Wellness”. In this report, we analyze in detail the best ad cases of “Optimum Wellness”.

Optimum Wellness Top3 Ads Case Study:

Advertisers Optimum Wellness Optimum Wellness Optimum Wellness
Ad title Optimum Wellness Come Back for your Pain Free Life Optimum Wellness
Ad text Congratulations to Joseph... landed in Durban on a cargo tanker from Phillipines to pick up his n... Not your average Pain Relief, here's and extra 5% off and free delivery on any combo to get you ...  Breakthrough in joint and bone reparation.. Visit for research an...
Ad format Image Image Image
Categories other Alternative & Holistic Health Service Alternative & Holistic Health Service
Duration 1 days 17 days 11 days
Like 5371 2 110

Optimum Wellness Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Optimum Wellness” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Optimum Wellness” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Optimum Wellness” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Optimum Wellness Come Back for your Pain Free Life Optimum Wellness
Ad text  Congratulations to Joseph... landed in Durban on a cargo tanker from Phillipines to pick up his n...  Not your average Pain Relief, here's and extra 5% off and free delivery on any combo to get you ...   Breakthrough in joint and bone reparation.. Visit for research an...
Ad type  other  other  other
Ad word count 600  876  1215

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Optimum Wellness”, the text type used is other to obtain the best ad performance. “Optimum Wellness” can use this copy style more. On the other hand, “Optimum Wellness” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Optimum Wellness” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Optimum Wellness” are:N/A,GET_OFFER,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Optimum Wellness” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Optimum Wellness” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Optimum Wellness” top 3 ads schedules are: 1 days,17 days, and 11 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Optimum Wellness”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Optimum Wellness” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Optimum Wellness” ad case study report

If you want to check the best ad case study of other advertisers related to “Optimum Wellness”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Optimum Wellness”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.