Award-winning Case Study For Optica LOG By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Optica LOG”, or large enterprises, they have established a Facebook page for advertising and promotion. “Optica LOG” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Optica LOG” through the method of adspy!

Optica LOG Facebook ad Introduction by ad spy method

“Optica LOG” introduction:Laboratorio Óptico Anteojos de Receta en 1 HORA Especialistas en Multifocales DESCUENTOS A OBRAS SOCIALES

“Optica LOG” Facebook ads last run:2020-02-17 09:12:41

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Optica LOG” ads data to help “Optica LOG” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Optica LOG”. In this report, we analyze in detail the best ad cases of “Optica LOG”.

Optica LOG Top3 Ads Case Study:

Advertisers Optica LOG Optica LOG Optica LOG
Ad title Optica LOG Photos from Optica LOG's post Photos from Optica LOG's post
Ad text Anteojos ANTIREFLEX + ARMAZÓN $990.- Vení a probarlos en Optica LOG - Paraguay 2066 (Subte D Facu... #PromocionesÓpticaLog ▶️ Cristal Orgánico blanco de stock + Armazón $690.- en 1 hora!!! Local ub... Cristales Blue light glass (protección de los rayos que emiten las pantallas de computadora y cel...
Ad format Carousel Carousel Carousel
Categories Sunglasses & Eyewear Store Sunglasses & Eyewear Store Sunglasses & Eyewear Store
Duration 132 days 106 days 35 days
Like 37 150 85

Optica LOG Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Optica LOG” top 3 ads are: Carousel,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Optica LOG” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Optica LOG” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Optica LOG Photos from Optica LOG's post Photos from Optica LOG's post
Ad text  Anteojos ANTIREFLEX + ARMAZÓN $990.- Vení a probarlos en Optica LOG - Paraguay 2066 (Subte D Facu...  #PromocionesÓpticaLog ▶️ Cristal Orgánico blanco de stock + Armazón $690.- en 1 hora!!! Local ub...  Cristales Blue light glass (protección de los rayos que emiten las pantallas de computadora y cel...
Ad type  other  other  other
Ad word count 431  488  334

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Optica LOG”, the text type used is other to obtain the best ad performance. “Optica LOG” can use this copy style more. On the other hand, “Optica LOG” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Optica LOG” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Optica LOG” are:MESSAGE_PAGE,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “Optica LOG” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Optica LOG” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Optica LOG” top 3 ads schedules are: 132 days,106 days, and 35 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Optica LOG”‘s top 1 ad duration is 132 days. Every advertisement has a life cycle.
“Optica LOG” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Optica LOG” ad case study report

If you want to check the best ad case study of other advertisers related to “Optica LOG”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Optica LOG”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.