Award-winning Case Study For OOTD Malaysia By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “OOTD Malaysia”, or large enterprises, they have established a Facebook page for advertising and promotion. “OOTD Malaysia” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “OOTD Malaysia” through the method of adspy!

OOTD Malaysia Facebook ad Introduction by ad spy method

“OOTD Malaysia” introduction:Whatsapp: +6016-7323781 Wechat: ootd2u E-mail:

“OOTD Malaysia” Facebook ads last run:2020-02-17 07:48:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “OOTD Malaysia” ads data to help “OOTD Malaysia” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “OOTD Malaysia”. In this report, we analyze in detail the best ad cases of “OOTD Malaysia”.

OOTD Malaysia Top3 Ads Case Study:

Advertisers OOTD Malaysia OOTD Malaysia OOTD Malaysia
Ad title OOTD Malaysia OOTD Malaysia OOTD Malaysia
Ad text Check Out Latest Outfits Of The Day @ OOTD Malaysia! Enjoy Free Shipping Above RM100! Check Out New In Outfits @ OOTD Malaysia & Enjoy Free Shipping Above RM100! Step Into Summer With a Fresh Look~ Shop Now To Enjoy Free Shipping Above RM100!
Ad format Carousel Carousel Carousel
Categories Clothing (Brand) Clothing (Brand) Clothing (Brand)
Duration 20 days 2 days 2 days
Like 26 0 0

OOTD Malaysia Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “OOTD Malaysia” top 3 ads are: Carousel,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“OOTD Malaysia” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “OOTD Malaysia” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title OOTD Malaysia OOTD Malaysia OOTD Malaysia
Ad text  Check Out Latest Outfits Of The Day @ OOTD Malaysia! Enjoy Free Shipping Above RM100!  Check Out New In Outfits @ OOTD Malaysia & Enjoy Free Shipping Above RM100!  Step Into Summer With a Fresh Look~ Shop Now To Enjoy Free Shipping Above RM100!
Ad type  other  other  other
Ad word count 85  75  80

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “OOTD Malaysia”, the text type used is other to obtain the best ad performance. “OOTD Malaysia” can use this copy style more. On the other hand, “OOTD Malaysia” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “OOTD Malaysia” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “OOTD Malaysia” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “OOTD Malaysia” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “OOTD Malaysia” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “OOTD Malaysia” top 3 ads schedules are: 20 days,2 days, and 2 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “OOTD Malaysia”‘s top 1 ad duration is 20 days. Every advertisement has a life cycle.
“OOTD Malaysia” should put ads in the best time period, so that ads get the most value in a limited time.

Related “OOTD Malaysia” ad case study report

If you want to check the best ad case study of other advertisers related to “OOTD Malaysia”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “OOTD Malaysia”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.